Online Lead Bubble to Burst! (+Other Shocking Truths!)

Real Estate Training & Coaching School

Business, Careers

4.7 • 669 Ratings

🗓️ 9 March 2017

⏱️ 51 minutes

🔗️ Recording | iTunes | RSS

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Summary

When the early lead generation sites came on the scene, they were all the rage. A new way for agents to connect with prospective buyers and sellers - and for many, a way to avoid picking up the phone to prospect. It worked -- for awhile. In 2007, according to NAR, the average real estate team got a 38.5% ROI on their online ad spending. Today, that ROI number has been decimated to a negative 32% ROI. Oversaturated? Yes! But our expert also has a lot to say about the importance of the agents role in converting online leads and the impact of what they do (or don't do) has on their results. We boldly talk about a topic no one else in the industry is willing to address...that online lead generation has its own 'bubble' coming! Will you be prepared to shift or be taken down in the bust-up of a method that has wrongly become,for many agents, their sole source of generating leads? Schedule A Free Coaching CallVisit Tim & Julie Harris OnlineListen on iTunesListen on Stitcher

Transcript

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0:00.0	Welcome to Real Estate Coaching Radio, America's number one trusted resource for realtors who demand authentic real-time coaching.
0:21.1	Starring, award-winning real estate coaches Tim and Julie Harris.
0:25.3	Get ready for unfiltered, full-strength honesty about what is truly working
0:29.5	to get you into action and make you money in this new real estate boom.
0:34.7	Now to our hosts, Tim and Julie Harris.
0:47.8	We're joined today by Sam Monreal. Sam is the founder and head coach of Sam Monreal coaching and consulting. He's a passionate, results-oriented sales and marketing expert
0:52.9	with nearly two decades of experience
0:55.4	in diverse corporate and startup environments. Prior to his own company, Sam's multifaceted
1:01.9	background most recently includes being the vice president of sales at Rockerbox, a system
1:07.7	used to identify serious real estate buyers and sellers from internet leads.
1:12.6	Sam's expertise and online lead conversion, his candor about what he calls an impending real estate lead bubble,
1:19.3	and the shocking truth about return on investment numbers will challenge you about what you think you know.
1:26.1	Sam attended the Red McComb School of Business at the University
1:29.8	of Texas at Austin on a National Hispanic Scholarship. He lives in Austin, Texas with his daughter, Iris.
1:37.0	Now let's welcome Sam to the call as we join our host, Tim Harris.
1:42.8	Okay, I'm not going to lie, listeners. I'm super pumped up about today's interview. And the
1:46.8	reason I'm pumped up about talking with Sam, aside from the fact that he's a fellow
1:49.9	taxon, aside from the fact that he's a fellow Estonian, is because Sam is one of the few
1:54.6	people that are in an industry that are willing to peel back the layers and actually get
1:58.4	at the heart and the core and the truth about
2:00.9	buying leads. You guys hear us every single day on this podcast. We have tens of thousands of
2:05.8	you that have been hearing us on a regular basis talking about the buying of the leads is not
	...

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