4.8 • 1.1K Ratings
🗓️ 15 July 2024
⏱️ 29 minutes
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0:00.0 | LinkedIn News. |
0:05.0 | From the news team at LinkedIn, this is Hello Monday. So my first really big break in my career came when I was hired at Fortune magazine. |
0:23.0 | I still remember the afternoon that the editor-in-chief, |
0:27.0 | Andy Serwer, invited me to meet him at a restaurant |
0:30.0 | and put a contract in front of my face. |
0:33.0 | Now he was hiring me to be a senior writer, |
0:35.0 | and that job was kind of an amorphous job. |
0:38.0 | I was supposed to pitch and write large magazine stories about technology. |
0:43.0 | It's supposed to be really ambitious so that if I did my job right, |
0:46.6 | every single one would be like a cover story. |
0:49.7 | Now these stories might take three months to report. |
0:52.6 | They required creativity and craft to write. |
0:56.4 | They might take several drafts and rewrites. |
0:58.5 | And sometimes I'd get right up to the point of publication |
1:01.4 | and the New York Times would scoop us and the story would |
1:04.7 | get killed all together. |
1:07.2 | At the same time I was also supposed to be writing smaller stories, a couple of them every |
1:11.0 | week for our website, and I was supposed to go to conferences and events and honestly all of that work |
1:17.4 | It was just easier it was easier to get all that small stuff done |
1:21.2 | You know the short pieces and the listicles. I'd lift up my head at the end of a long week |
1:26.3 | and realize I hadn't done any work at all on a longer story. I had this mentor at the magazine and I asked him for some advice and he closed the door and he said forget the small stuff like don't even do it and wait till somebody notices because here's the thing, he said. |
1:43.6 | No one's going to remember the small stuff. |
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