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30 for 30 Podcasts

NO RULES: THE BIRTH OF UFC

30 for 30 Podcasts

ESPN

Sports

4.59.7K Ratings

🗓️ 21 November 2017

⏱️ 53 minutes

🧾️ Download transcript

Summary

Who is the ultimate fighter? A wrestler? A boxer? A martial arts master? The first ever Ultimate Fighting Championship set out to answer that question. The results were violent, chaotic, and led to the birth of a multi-billion-dollar sport. Reported by Chris Berube. Produced by Pineapple Street Media and 30 for 30's Andrew Mambo. 30for30podcasts.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0

From ESPN films and ESPN audio, you're listening to 30 for 30 podcasts.

0:11.0

Mixed The Marshall Arts is one of the fastest growing sports in North America, and the ultimate

0:15.6

fighting championship is the biggest organization in the game.

0:19.5

In 2016, the company was sold for a reported $4 billion.

0:24.5

But the UFC didn't even exist 25 years ago.

0:28.4

With fans assume it all started with Dana White, the promoter, and the face of the sport.

0:33.4

But the story begins way before Dana was involved.

0:36.5

This week we go back to November 12, 1993, when the UFC was born on a cold night in Denver,

0:43.1

Colorado.

0:44.4

Reporter Chris Baroube tells the story in No Rules, The Birth of the UFC.

0:49.7

This is the moment UFC fans have been waiting for five, five minute rounds.

1:00.2

Here we go.

1:02.2

One person walks out of that octagon.

1:04.5

The largest deal in the history of sports will officially be revealed to the world this

1:08.0

morning by the UFC.

1:09.6

Good for the guys that sold it for $400.

1:12.6

What is it?

1:13.6

$2 billion?

1:14.6

$4 billion.

1:15.6

$4 billion.

1:16.6

It's really clear who really took command of the octagon.

1:24.0

The ultimate fighting championship.

...

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