More and more Americans are finding themselves taking care of their kids and their parents at the same time.

Well, you know, I joke that there's a dark game, which I was playing, which family member will I disappoint today?

How to Care for Others without burning out in the process.

That's this week on Explain It to Me.

Find new episodes, Sundays, wherever you get your podcasts.

I'm Scott Galloway, and this is no mercy, no malice.

Breaking laws and blowing past norms has consequences for society.

America is in the middle of a long-running crisis.

Sooner or later, we'll face a reckoning that will either heal the breach or harden the schism.

The reckoning, as read by George Hahn.

Minutes after a gunman attacked the White House Correspondence Dinner last Saturday,

millions of Americans, on the left and the right, theorized the attack was staged.

This is only the latest example of our worst instincts run amok,

leading us to ignore Lincoln's urging to call on the better angels of our nature.

So far those calls have been sent to voicemail.

I believe the U.S., after a decade of breaking laws and blowing past norms, is headed for a reckoning.

In my NYU brand strategy course, I teach a section on crisis management.

The playbook, acknowledge the issue, take responsibility,

and overcorrect. As anthropologist Victor Turner observed, leaders perform rituals to repair

social breaches. In his 1957 book, Schism and Continuity in an African Society, Turner laid out the four-act

structure of his social drama theory, breach, crisis, and redress, followed by either reintegration

or recognition of a schism.

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