Niner President and Co-founder Chris Sugai Interview
Singletracks Mountain Bike Podcast
Singletracks.com
4.7 • 574 Ratings
🗓️ 16 March 2020
⏱️ 36 minutes
🧾️ Download transcript
Summary
Chris Sugai is the co-founder and President of Niner Bikes, a brand which was an early adopter of the now ubiquitous mountain bike wheel size. Over the years Chris and Niner have worked with incredible athletes, produced countless innovations, and generously supported the International Mountain Bike Association.
We get the inside scoop on how Niner got its start and talk about the current state of the mountain bike wheel size debate. Chris talks about building a culture and a brand, and what’s changed now that Niner is part of a larger parent company. We ask about gravel bikes and also what’s next for the bike industry.
--Keep up with the latest in mountain biking at Singletracks.com and on Instagram @singletracks
Transcript
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| 0:59.3 | Hey everybody, welcome to the single tracks podcast. My name is Jeff and today my guest is Chris |
| 1:05.3 | Segui. So Chris is the co-founder and president of Niner Bikes, a brand which was an early adopter of the now ubiquitous mountain bike wheel size. |
| 1:15.5 | Over the years, Chris and Niner have worked with incredible athletes produced countless innovations and their supporters of the International Mountain Bike Association. |
| 1:24.9 | Thanks for joining us, Chris. |
| 1:26.8 | Jeff, thanks. |
| 1:28.7 | I'm happy to be on your podcast. |
| 1:32.4 | So you started Niner in 2004. |
| 1:36.2 | What were you doing before that, before you were sort of in the bike industry? |
| 1:37.3 | Sure. |
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