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Your Brand Amplified®

Nicholas Kühne on Navigating the New World of Web 3.0 Brand Strategies

Your Brand Amplified®

Bleav + Anika Jackson

Business, Artificial Intelligence, Management, Marketing, Ai, Entrepreneurship, Marketing Trends, Sales, Entrepreneur, Social Media, Small Business, Public Relations, Communications, Sales Strategy, Podcast, Branding, Business Trends

51.4K Ratings

🗓️ 27 March 2024

⏱️ 35 minutes

🧾️ Download transcript

Summary

In an insightful podcast episode with Nicholas Kühne, a branding virtuoso, listeners are taken on a comprehensive journey that explores the depths and breadths of creating a global legacy in the realm of branding. Kühne's extensive background, which traverses from the emergent markets of Nigeria to the global expansion of renowned brands like Nando's, offers a wealth of knowledge to anyone keen on understanding the dynamics of branding across international borders.

Transcript

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0:00.0

Welcome to Your Brand Amplified, the podcast where we interview marketers, publicists, and

0:06.5

brands to learn their stories, what makes them tick, and tips and tricks that make a difference.

0:19.0

I am so thrilled to have an amazing counterpart from overseas with me today.

0:26.8

Nicholas Kune, you are a master of multiple brands you have a podcast you have so many things that you do if you're listening to this you didn't see he just went

0:31.4

stop and you started in South Africa but now

0:36.4

your company is in many many countries so I'd love for you to talk about your

0:40.4

journey because you're also a teacher you do so many many different things, and I'm also a multi-hippinate,

0:45.0

so I'm peer for it, and I'm so excited to share your journey

0:49.8

on my podcast, as you have shared mine on yours.

0:53.0

Well it's a great pleasure being with you tonight.

0:56.0

I'm actually in Stavangor in Norway at the moment.

1:00.0

I'm teaching classes in a different campus this week.

1:02.0

I'm

1:03.0

normally based in Oslo.

1:04.0

But yeah, a quite interesting story.

1:06.0

So I'm what you'd call a true Anglo-Saxons.

1:09.0

So we're going to go back a little bit.

1:11.0

So my family are half English, half German, and have been in South

1:15.4

Africa for many, many generations. So, yeah, and my great-grandfather actually worked at

1:20.8

JWT in Cape Town in must have been the 30s or something like 30s and 40s

1:25.8

so very early on so it must be in the genes and my grandfather is a very famous Afrikaans writer

1:32.3

my father is also a writer. So there's a lot of writing and education in the family.

...

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