Nicholas Kühne on Navigating the New World of Web 3.0 Brand Strategies

Your Brand Amplified

Bleav + Anika Jackson

Management, Entrepreneur, Public Relations, Entrepreneurship, Small Business, Marketing, Marketing Trends, Business Trends, Ai, Women-owned, Business, Sales Strategy, Artificial Intelligence, Sales, Social Media, Branding, Podcast, Communications

5.0 • 132 Ratings

🗓️ 27 March 2024

⏱️ 35 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In an insightful podcast episode with Nicholas Kühne, a branding virtuoso, listeners are taken on a comprehensive journey that explores the depths and breadths of creating a global legacy in the realm of branding. Kühne's extensive background, which traverses from the emergent markets of Nigeria to the global expansion of renowned brands like Nando's, offers a wealth of knowledge to anyone keen on understanding the dynamics of branding across international borders.

Transcript

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0:00.0	Welcome to Your Brand Amplified, the podcast where we interview marketers, publicists, and
0:06.5	brands to learn their stories, what makes them tick, and tips and tricks that make a difference.
0:19.0	I am so thrilled to have an amazing counterpart from overseas with me today.
0:26.8	Nicholas Kune, you are a master of multiple brands you have a podcast you have so many things that you do if you're listening to this you didn't see he just went
0:31.4	stop and you started in South Africa but now
0:36.4	your company is in many many countries so I'd love for you to talk about your
0:40.4	journey because you're also a teacher you do so many many different things, and I'm also a multi-hippinate,
0:45.0	so I'm peer for it, and I'm so excited to share your journey
0:49.8	on my podcast, as you have shared mine on yours.
0:53.0	Well it's a great pleasure being with you tonight.
0:56.0	I'm actually in Stavangor in Norway at the moment.
1:00.0	I'm teaching classes in a different campus this week.
1:02.0	I'm
1:03.0	normally based in Oslo.
1:04.0	But yeah, a quite interesting story.
1:06.0	So I'm what you'd call a true Anglo-Saxons.
1:09.0	So we're going to go back a little bit.
1:11.0	So my family are half English, half German, and have been in South
1:15.4	Africa for many, many generations. So, yeah, and my great-grandfather actually worked at
1:20.8	JWT in Cape Town in must have been the 30s or something like 30s and 40s
1:25.8	so very early on so it must be in the genes and my grandfather is a very famous Afrikaans writer
1:32.3	my father is also a writer. So there's a lot of writing and education in the family.
	...

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