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🗓️ 13 May 2023
⏱️ 13 minutes
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0:00.0 | Twitter is getting a new boss. Elon Musk announced he's hired a former NBC |
0:06.9 | Universal executive to be the new CEO. What kind of changes could that mean for |
0:11.7 | the company? Stay with us to find out. I'm Scott Simon. I'm Aisha Roscoe and this |
0:16.5 | is up first from MPR News. Well the new Twitter leader Lurr advertizers back to |
0:24.0 | the platform. Also former Pakistani Prime Minister Imran Khan is released on |
0:29.7 | bail after being arrested on corruption charges. We ask him about his arrest |
0:34.2 | which sparked widespread protests. The head of the biggest party in Pakistan is |
0:39.5 | treated like a terrorist and those images go then who is responsible for what |
0:44.1 | happens after that? And in Texas state lawmakers are doubling down on fossil fuels. |
0:49.1 | So please stay with us. We've got the news you need to start your weekend. |
0:54.0 | Twitter has been through it since Elon Musk took over. Advertisers have left. Hate |
1:06.6 | speeches on the rise and more than 80% of employees were laid off her |
1:11.3 | lift. With a new CEO will the social media platform make a comeback? And |
1:17.0 | PR Tech correspondent Derek Kerr joins us now. Derek thanks for being with us. |
1:21.2 | Hello Mr. Musk announced yesterday he's heard an ad exec from NBC Universal and |
1:27.7 | says she will focus on business operations. What do we know about her? Yeah so her |
1:33.1 | name is Linda Yekary now and she's had a long and conventional career in |
1:37.7 | advertising from Turner Broadcasting to NBC Universal and at NBC she rose to be |
1:44.0 | the head of all global advertising. She's known for her savvy and behind-the-scenes |
1:49.1 | power-brokering. And by choosing Yekaryno, Musk is signaling that he's looking |
1:53.7 | to placate Twitter's advertisers. They've fled the sites over the past few |
1:58.5 | months. And Yekaryno also appears to be a Musk super fan. I took a look through |
... |
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