New Instagram Updates for The End of 2022 - 631
Build Your Tribe | Grow Your Business with Social Media
Brock Johnson
4.9 • 2.7K Ratings
🗓️ 27 October 2022
⏱️ 16 minutes
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Summary
Transcript
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| 0:00.0 | Hey, what's up and welcome to today's episode of Build Your Tri. |
| 0:07.0 | Instagram, as always, is rolling out new updates every single day, every single week. |
| 0:11.2 | They're constantly testing and trying out new features, new algorithms and just always |
| 0:15.7 | making little tweaks and tinkers to the platform. |
| 0:18.3 | So today I'm going to share with you some of the most recent changes on Instagram, a |
| 0:22.6 | little bit of what they mean for you and what you can expect to change in the near future. |
| 0:27.3 | If you were trying to grow a business, grow your following or build your tribe on Instagram. |
| 0:31.4 | All right, let's get into the topic. |
| 0:33.0 | The first big announcement is something that isn't an official new feature on Instagram, |
| 0:38.6 | but it's called Reels Topics. |
| 0:41.4 | Reels Topics is essentially a new replacement for hashtags. |
| 0:45.7 | One of my predictions for 2022 on Instagram was that hashtags were going to become increasingly |
| 0:51.2 | less relevant as search engine optimization improves on Instagram. |
| 0:55.7 | And this is that coming to fruition. |
| 0:58.6 | Reels Topics is going to be a new setting essentially that you're going to be able to check |
| 1:03.5 | off right before you post on Instagram. |
| 1:06.5 | So when you're on that screen where you type in your captions and you add your location |
| 1:10.2 | and you apply your reel to certain bonuses, you will also be able to add certain topics |
| 1:15.4 | to your reel. |
| 1:16.8 | Now this first test was exactly that. |
| 1:18.9 | It was just a test. |
| 1:20.0 | It was rolled out to a lot of users and a lot of people got access to it all at once, |
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