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Science Quickly

Netflix CEO Peers at Crystal Ball to See TV's Future

Science Quickly

Scientific American

Science

4.41.4K Ratings

🗓️ 11 May 2015

⏱️ 3 minutes

🧾️ Download transcript

Summary

Reed Hastings, CEO of Netflix, gave his view of the next couple of decades in the evolution of TV-watching at the re:publica 15 digital culture conference in Berlin on May 5    Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0

This is

0:02.0

This is Scientific Americans 60 Second Science.

0:05.0

I'm Steve Mursky.

0:06.0

Got a minute?

0:08.0

Sometimes things are very stable

0:11.0

and then they change a lot.

0:12.0

Reed Hastings, the CEO of Netflix. and then they change a lot.

0:12.6

Reed Hastings, the CEO of Netflix.

0:15.3

He was talking May 5th at the Republic of 15 Digital Culture Conference in Berlin.

0:20.6

Although his comment is a neat summary of punctuated equilibrium, his topic was not biological

0:25.8

evolution, but the evolution of how we watch TV.

0:29.6

And we will come to see that Linear TV declines every year for the next 20 years and that Internet

0:38.3

TV rises every year.

0:41.2

The advantage is with Internet TV or you can watch it when you want.

0:46.0

You can watch it on any screen. You can watch it with any combination of subtitles and

0:51.5

dubbing that you want.

0:53.0

And so year by year, linear TV will shrink,

0:56.0

even with sports.

0:58.0

So in the next World Cup, many of you will have 4K televisions, and you'll want to watch the World Cup in 4K.

1:08.0

But broadcast and linear and cable will not be able to provide you a 4K signal. But instead it will come over the

1:15.7

internet. Of course shows over the internet you'll have many choices between

1:21.5

ad supported models like YouTube and commercial free

...

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