4.4 • 2.8K Ratings
🗓️ 19 October 2023
⏱️ 29 minutes
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0:00.0 | Good morning BrewDaily Show, I'm Neil Friman and I'm Toby Howell. |
0:04.3 | On today's pod, AI lawyers are not ready for primetime. |
0:07.9 | I rest my case. |
0:09.4 | Then Netflix and Tesla both reported Q3 earnings yesterday and one performed much better than |
0:15.0 | the other. |
0:16.0 | It's Thursday October 19th, let's ride. |
0:23.0 | Toby I want to ask you about the power of celebrity endorsements because sketchers, |
0:28.3 | the shoe brand that used to get me stuffed into a locker in middle school is reportedly |
0:32.5 | close to signing a shoe deal with a reigning NBA MVP Joelle M.B.D. that would have him |
0:38.6 | wearing sketchers while playing NBA basketball. |
0:42.6 | Now as a Sixers fan, this makes me very nervous because I expect his production to plummet. |
0:48.0 | But from a business perspective, your marketing was, how much of a difference do you think |
0:52.5 | one high profile endorser can have for a brand like sketchers? |
0:56.2 | I mean, I just recently watched the air movie which features the story of Nike signing |
1:02.2 | Michael Jordan. |
1:03.2 | So it's very hard for me to say that no one person can't move the needle because that's |
1:07.4 | clearly the most successful endorsement ever. |
1:09.8 | So maybe it won't get to Michael Jordan levels, but I'm going to say I'm bullish on it |
1:15.1 | because Joelle M.B.D. he's got that star power and one person can move the needle in this |
1:20.0 | type of scenario. |
1:21.0 | All right. |
1:22.0 | We'll see. |
... |
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