You want people to stay in their cars. That's the goal. Every day when I do this show,

how can I keep you in your car? I want you late for work.

This is Entrepreneurs the Playbook. For each week, I bring you some of the greatest athletes,

celebrities, and entrepreneurs to talk about their personal and professional playbook to success.

I am here at Full Sail University at the Dan Patrick School of sports casting. I was just saying

that I've dreamed about doing something like this because I feel like working in sports is the

biggest myth. People think sports is a job. They don't understand that there's actually skills and

knowledge and desire to work in sports. Can I get a little bit of your playbook of how you got to

where you are? Because that's the biggest question. Even though it doesn't mean someone else can

take the same track. In fact, I always tell people, if you reverse my career of how I became

CEO of Lee Steinberg, people would run away in the first five minutes when I said,

oh, you know, what's the law school gone into technology? Give us a little bit of your path to

success. Oh, boy. It was uncharted because I had no idea what I was doing. I graduated from the

University of Dayton and I got my degree and then I thought, well, where's my job? And in

this business with a communications degree, there's no job. They're not waiting for you when you

get out the door. And that was a hard lesson because I worked at a rock and roll station on the weekends

and I mowed greens at a jack necklace golf course. So I had a college degree. I'm mowing greens

and I'm working late night at a rock and roll station. And morning guide left, I took that job

and then was known in the in the Dayton area, worked a little bit at weekends at Channel 2 and

Dayton. The full-time job weekend job at Channel 2 came open. I was told by everybody I was getting

the job and then I didn't get it and I was 27. And that's ancient in this business to not have

a TV job. And then I went to CNN, I went to Atlanta to visit an ex-girlfriend and then she said

...