Hello, folks. Welcome to the WOOP podcast. I am your host, Will Ahmed, the founder and CEO of WOOP,

and we are on a mission to unlock human performance. So at WOOP, we build technology to measure

strain and recovery and sleep. You can check out the WOOP membership at

whoop.com. And you can use the code, Will Ahmed, W-I-L-L-A-H-M-E-D for 15% off your WOOP membership.

And we are happy to announce a product drop. We have partnered with Rhone for men

and Alala, for women to have awesome new Woop apparel. So you can check that out at Woop.com

to see all the new gear. And for today, I am joined by Rhone co-founder and CEO, Nate Chekitts. And we talk about

his high-performance apparel brand, the journey to building a successful, mind you, a very

successful apparel business, what it was like to be an entrepreneur, and a lot of the

inspiration behind Rhone. he also goes deep on

describing each of the different garments so those of you are into uh fabric technology i think

you'll find it quite interesting and it's a preview of some of the stuff that we've created

with rhone we talk a little bit about a relationship with former MBA Commissioner David Stern.

May he rest in peace. And we also talk about Nate's Woop data and how he's used the product

to optimize his performance as an entrepreneur. I think you're going to enjoy this one. Without

further ado, here is Nate.

Nate, welcome to the Woof podcast.

Thanks, brother. I'm excited to be on.

Well, congratulations on everything that you've built with Roan and your whole career.

Was it always obvious to you that you were going to be an entrepreneur?

Yeah, I mean, in many ways it felt like I

didn't really have a choice about it, you know, for better or for worse. I was, I was, I didn't

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