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On the Media

Naomi Klein's Trip to the Mirror World

On the Media

WNYC Studios

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4.68.7K Ratings

🗓️ 7 February 2024

⏱️ 17 minutes

🧾️ Download transcript

Summary

Naomi Klein has been confused for writer Naomi Wolf for much of her career. Wolf rose to prominence with the book The Beauty Myth in the 90s, establishing herself as a bestselling feminist, liberal writer. Klein, on the other hand, wrote acclaimed critiques of capitalism such as No Logo and The Shock Doctrine. To say Klein is often mistaken for Wolf is an understatement. In the interview she did just before ours, a TV host mistakenly called her by Wolf's name. The confusion is incessant on social media, and escalated when Wolf became notorious as a peddler of covid-19 conspiracies. A few weeks ago, Wolf discovered that a fellow anti-vaxxer was spreading a conspiracy theory, this time about her.

Ultimately, Klein decided to plunge down the rabbit hole to follow Wolf, and emerged with a new book Doppelganger: A Trip into the Mirror World, a wide-ranging exploration of doubling in our lives, culture, and politics. Brooke speaks to Klein about how social media has given all of us doppelgangers; why she's proud of her "bad" personal brand; and the value of "unselfing."

This segment first aired in our September 15, 2023 show, The “Too Old” President and Political Doppelgängers.

Transcript

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0:00.0

This is the On the Media Midweek podcast. I'm Brooke Gladstone.

0:04.0

Last fall, the book everyone was talking about was Naomi Klein's doppelganger, a trip into the mirror world.

0:11.0

In it, she described how she, Naomi Klein, had been confused with

0:15.5

Naomi Wolf for much of her career. Wolf rose to prominence with the book The

0:21.4

Beauty Myth in the 90s, establishing herself as a

0:24.4

best-selling feminist writer. Klein on the other hand wrote acclaimed critiques of

0:29.7

capitalism such as No Logo in the shock doctrine.

0:34.0

The confusion of the two writers incessant on social media escalated when Wolf became a peddler

0:40.4

of COVID-19 conspiracies. But recently in an amusing turnabout, Wolf discovered that a fellow

0:48.4

anti-Vaxer was spreading a conspiracy theory about her.

0:53.4

I am not a deep stable operative.

0:55.4

Naomi Wolf.

0:56.7

But the fact that I have to say that to anyone

1:00.1

is so regrettable and insulting and offensive and defamatory, you know, and frankly exhausting

1:12.4

because I've done nothing for the last two and a half years

1:14.6

but get kicked out of my former life as a well-known feminist commentator on the left

1:19.0

for telling the truth about women being injured by the MR. R. D. Meanwhile, Naomi Klein is so often mistaken for her

1:27.3

conspiracist counterpart than in the interview she did just before hours

1:31.2

last fall, the TV host called her by Wolf's name.

1:35.8

It's so unrelenting that someone tweeted a rhyme that became something of a meme.

1:41.0

If the Naomi be Klein, you're doing fine. If the Naomi be Klein, you're doing fine.

1:44.0

If the Naomi be Wolf, oh buddy, oof.

...

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