What's up everyone? This is Alex Lieberman, co-founder and executive chairman of Morning Brew.

Welcome back to Founders Journal, my personal audio diary, where I give you the business builder,

the tools you need to think better in order to build better, whether that's building a business,

a team, or a new product. Today, I am talking about my favorite productivity method. Let's hop into it.

So, in order to explain what my favorite productivity method is and why it's my favorite,

I first need to explain the type of worker that I am. I've used this terminology in the past,

but there are two types of thinkers. There's the convergent thinker and there's the divergent thinker.

The convergent thinker is the person who takes a lot of information that's given to them

and basically condenses it into a single line of thinking. It's also known as linear thinking.

Now, the divergent thinker is the person who basically thinks divergently,

many thoughts going in many different directions. That is the exact type of thinker that I am.

I'm interested in many things. I'm curious about a lot of things. It also makes me a particularly

distracted person. And as it is, I spend a lot of time on social media because I'm a creator,

and that's part of the job. But being on social media makes me even more distracted.

Layer that, you know, my natural type of thinking with the type of work that I do today.

So, as many of you know, I moved from the CEO role to the executive chairman role.

At this point, I think five or six months ago. And when I was in the CEO role running the day

to day of the business, it was highly structured. I knew what I was doing for most moments of my day.

But in the executive chairman role, it's completely changed. I basically went from very structured

to completely unstructured. And I've had these types of fluctuations in my career where I've

moved from superstructured to very unstructured from time to time. So to give you a sense,

my first job out of college, I was working at Morgan Stanley, and my role was extremely structured.

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