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The Business

‘Muslim Matchmaker’ creator Smriti Mundhra on representation; Breaking down the boost in Oscar viewership

The Business

KCRW

Tv & Film

4.6676 Ratings

🗓️ 7 March 2025

⏱️ 29 minutes

🧾️ Download transcript

Summary

The 97th annual Academy Awards broadcast saw a 1% increase in viewership from last year’s telecast. What’s behind the ratings boost? Might this have any  effect on where the awards show lands after ABC’s deal with the academy ends in 2028? Also, is the Disney CEO succession race heating up? Kim Masters and Matt Belloni investigate.


Plus, Eric Deggans speaks with Muslim Matchmaker creator Smriti Mundhra about her diverse body of work. She has a slew of dating series spread across streamers, and has made a couple of Oscar nominated documentary shorts, including last year’s I am Ready, Warden. She also talks about working as a production secretary for the Coen brothers on the films O Brother Where art Thou? and The Man Who Wasn’t There.

Transcript

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0:00.0

From KCRW, I'm Kim Masters, and this is the business.

0:05.0

As the new administration wages its war against what it calls, DEI, Smridi Mundra's Hulu dating series, Muslim matchmaker, is not likely to be a Donald Trump favorite.

0:16.3

But Mundra says studios will continue to pursue diverse programming as long as they think they can make money from it.

0:22.4

If they believe that more representative storytelling is going to help their bottom lines, then they will follow through on that.

0:29.0

And they will find a way to make the things that they want to make, whether they call it DEI or not.

0:33.0

And if they never believed in that, they were never going to do it anyway.

0:35.6

They would have some token program, check the boxes, and call it a day.

0:39.4

Munder talks to NPR TV critic and media analyst Eric Deggans about her very diverse body

0:45.1

of work. She has a slew of dating series spread across streamers and has made a couple of

0:50.2

Oscar-nominated documentary shorts, including last year's I Am Ready Warden. She also talks about

0:56.3

working as a production secretary for the Cohn brothers on such films as O Brother Were Art Thou

1:01.3

and the man who wasn't there. But first we banter. Stick around. It's the business from KCRW.

1:08.5

I am joined by my partner in banter Matt Bellany. Hello, Matt. Hi there. So, let's just take a quick

1:14.9

spin past the Oscars. Initially, the Oscars were supposedly lower than last year in terms of ratings,

1:22.1

which would be a disappointment. They've tried so hard. And I think they actually did, you know,

1:26.2

it wasn't a bad job this year.

1:27.6

Conan did well and they moved things along.

1:30.4

There were some interesting segments.

1:32.4

I think you'd agree.

1:33.2

I don't know.

1:33.5

Do you agree?

1:34.5

Yeah, the show was nice.

...

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