Musk v Starmer: will UK ban X over Grok nudification? – The Latest
Today in Focus
The Guardian
4.6 • 5.7K Ratings
🗓️ 13 January 2026
⏱️ 10 minutes
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| 0:00.0 | This is The Guardian. |
| 0:02.0 | He's trying to turn this into a culture war issue. |
| 0:16.0 | He's talking about free speech. |
| 0:19.0 | He's said that the British government is acting in a way which is fascist. |
| 0:22.2 | No woman or child should live in fear of having their image sexually manipulated by technology. |
| 0:30.2 | Yet in recent days, the GROC AI tool on the social media platform X |
| 0:35.2 | has been used to create and share degrading non-consensual, |
| 0:40.3 | intimate deepfakes. |
| 0:41.3 | The strength of feeling amongst ministers is there for all to see at the start of this week, |
| 0:46.3 | and it seems like they're spoiling for a fight with Elon Musk. |
| 0:49.3 | The government is preparing to go into battle with Elon Musk after an outcry over sexualized deepfakes on his |
| 0:55.6 | platform X. From The Guardians today in focus, this is the latest with me, Lucy Hoth. |
| 1:02.6 | Joining me is Aaron Sharp, senior national editor at The Guardian. |
| 1:06.1 | So let's talk about the tool that's at the centre of this story, this GROC tool that is enabling users to create |
| 1:12.4 | sexualized, deep fake images, particularly of women and children on demand that's been met with |
| 1:18.6 | an outcry from ministers and the public. Yeah, so GROC is X's Elon Musk's in-house generative AI tool. It's a chat bot. It's not been without |
| 1:30.7 | controversy since its launch. It's been accused of being right-wing in its political stance |
| 1:35.7 | and of publishing disinformation or repeating disinformation. But this latest scandal is one which |
| 1:41.5 | involves Grok's ability to manipulate imagery. There was an update to |
| 1:46.4 | Grok's image manipulation capabilities in December. One of the types of pictures which users |
| 1:52.5 | seem to have been playing around with were images of women and testing our Grok's ability |
| 1:58.1 | to sexualize those pictures by something called nudification, |
... |
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