(MS) The Controversial Hormozi "Leads Book" Launch

The Russell Brunson Show

Russell Brunson

Business, Marketing, Entrepreneurship

4.8 • 836 Ratings

🗓️ 25 August 2023

⏱️ 28 minutes

🔗️ Recording | iTunes | RSS

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Summary

Alex Hormozi just did a big 'controversial' launch for his new book "100M Leads" and everyone's asking for my opinion on it. So here's my thoughts after our history together, including my take on the launch, our messages behind the scenes, and our differences in launch & content styles. Plus the strategies you need to choose, specifically how we're staying ahead of the AI revolution using the ONE thing that'll set you apart, including how the Hormozi's are capitalizing on this over the long-term. Hit me up on IG! @russellbrunson Text Me! 208-231-3797 Join my newsletter at marketingsecrets.com ClubHouseWithRussell.com Magnetic Marketing FunnelHackingLIVE Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:31.2	You're listening to Marketing Secrets with your host, Russell Brunson.
0:39.1	What's up, everybody? This is Russell Brunson. Welcome back to the Marketing
0:42.7	Secrets podcast. I am pumped and excited to be hanging out with you guys. I've not
0:46.2	recorded an episode in a couple weeks. In fact, the last six weeks of my life have been
0:50.8	insane. We've been to Kenya and then to Jerusalem and then back home for a
0:55.2	couple days. We did a linchpin event and from there flew to Pirates Cove for a family trip
0:59.1	and then two mastermind meetings with my Category Kings and my Atlas group. And now I'm back in Boise
1:03.5	catching up, getting ready for funnel hacking live, which we are like five weeks away from,
1:10.0	which is crazy.
1:13.8	So if you haven't bought your tickets today, you should hurry.
1:14.8	We are almost sold out.
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1:21.8	Only problem is I got a huge black guy at Pirates Cope.
	...

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