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You're listening to Marketing Secrets with your host, Russell Brunson.

What's up, everybody? This is Russell Brunson. So it has been almost two, in fact,

maybe even three years since I announced I was working on my next book, The Secrets of Success,

which by the way has changed titles like 500 times as well. But I think that's where it's

landing at. I don't know. I might change it again.

But anyway, since then, I've written the manuscript multiple times. I've deleted the entire

manuscript multiple times because that's what I do. I don't think anyone really talks about

how hard it is to actually write a really good book, something that's that you want to live

beyond yourself. I think there's so many people, so many people to talk about, like,

how to write a book in a weekend, how to write a book in 24 hours, which is great for,

like, lead gen and stuff like that. But if your goal is to write a book that's going to last,

...