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The GaryVee Audio Experience

Motivating Employees & Marketing Automation

The GaryVee Audio Experience

Gary Vaynerchuk

Business, Marketing

4.818.3K Ratings

🗓️ 5 January 2015

⏱️ 20 minutes

🧾️ Download transcript

Summary

#QOTD: Can I get your wine business? YES? NO?
#QOTD2: What are you looking forward to in 2015?

The best way to push employees above their own means is to guilt them into it. 

Everybody is driven by things, so first and foremost, you need to use your ears and listen. You need to sit down with your employees and understand where they want to take their careers. What’s their ambition? By sitting down with people and actually listening, you’ll be able to set up your employees for success in order to achieve the beneficially mutual goals at hand. 

Don’t think for a second that money drives all motivation. It’s simply not true. People are in the game for multiple reasons and the only way for you to understand that is to listen. Once you understand then you can set them up to be in a place for them to deliver. 

The only way someone will over deliver FOR YOU, is to attack THEIR OWN selfishness. You may be selfish in asking for people to over-deliver for you, but the only way for that to be executed on is for you to over-deliver for them. The single best way to win is to provide for 51% of the relationship forcing them to be good enough to deliver on the other 49%. 

Listen, deliver, and guilt them. 

Period.

Transcript

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0:00.0

On this episode I talk scheduled tweets, family businesses, and how to make people go above

0:06.3

their best.

0:07.6

Welcome back VaynerNation.

0:09.6

You ask questions, and I answer them.

0:17.3

This is the AskGaryVee Show.

0:26.3

Hey everybody, this is Gary Vaynerchuk, and this is episode 59 of the Ask GaryVee Show.

0:34.4

It's going to be back.

0:37.0

It is good to be back.

0:38.0

Everyone, happy New Year, happy New Year VaynerNation.

0:40.4

Oh, can you give me a VaynerNation wristband?

0:41.8

Can you go find one?

0:42.8

They're out there, right?

0:43.8

Thanks Alex.

0:44.8

Really excited to be back.

0:48.6

I feel fresh.

0:49.6

I spend a ton of time with the family.

0:52.6

I worked a lot more than I wanted to.

0:55.3

Mainly because I caught the Wine Library bug.

0:57.6

I think it's pretty much impossible if you follow me at all to not realize that's what happened

1:02.5

over the last three weeks.

1:03.7

So that's exciting, a little bit back to the future, back to my roots flirting in that

1:07.6

world, which reminds me, I want all of your 2015 Wine Buying VaynerNation wristbands,

...

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