You're listening to Away with Words, the show about language and how we use it. I'm Grant Barrett.

And I'm Martha Barnett.

One of the more enjoyable Twitter threads I've come across recently was started by author and columnist Connie Schultz.

She asked people to name their favorite bookshops.

And the list of names really, to me,

it sort of read like poetry.

It was so pleasant in warming to read other people's favorite names

for bookstores.

There's just something about those carefully chosen names

that are not so much brainstormed by a marketing department, but rather

sort of handcrafted and curated, almost sort of the naming equivalent of the way that indie bookstore owners hand sell their books.

Yeah, yeah, it's kind of like when you ask people on a survey what their favorite word is,

they will say love and mother. So there's heart in the names as well as in the

craft of selling books. Yeah and the vision of the owners and a reflection of

their personality.

And of course, if I mention to you the name of an indie bookstore,

whether it's in business or maybe it's long gone,

just that single name evokes so much,

you know, so many memories in a feeling of being within their

four walls and perusing their shelves and, you know, maybe going to that bookstore on a mission

or just browsing until you make a

serendipitous discovery I think of course instantly of the tattered cover in Denver and another

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