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Better Offline

Monologue: Don't Be Scared Of Sora

Better Offline

Cool Zone Media and iHeartPodcasts

Technology

4.6688 Ratings

🗓️ 24 October 2025

⏱️ 13 minutes

🧾️ Download transcript

Summary

In this week's Better Offline monologue, Ed Zitron walks you through why nobody should be afraid of generative video, and how it’s impossible, impractical and expensive to make movies with Sora.

https://www.npr.org/2025/10/20/nx-s1-5567119/sora-2-openai-hollywood

https://platform.openai.com/docs/guides/video-generation

https://mediashower.com/blog/first-ai-viral-ad/

https://x.com/PJaccetturo/status/1932893269228466270

Want to support me? Get $10 off a year’s subscription to my premium newsletter: https://edzitronswheresyouredatghostio.outpost.pub/public/promo-subscription/w08jbm4jwg

YOU CAN NOW BUY BETTER OFFLINE MERCH! Go to https://cottonbureau.com/people/better-offline and use code FREE99 for free shipping on orders of $99 or more.

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Transcript

Click on a timestamp to play from that location

0:00.0

This is an IHeart podcast.

0:02.6

Guaranteed human.

0:06.7

Quarzone Media.

0:10.2

All right, Matt, I've read the YouTube comments,

0:12.3

and this time I want it so you do not cut me off with the music too fast.

0:15.4

Okay? Good. Right. All right.

0:16.8

Let's go.

0:17.6

This is this week's Better Offline Monologue, and I'm Ed Zich.

0:35.6

A lot of you have been saying you want me to do something about SORA, and if I'm honest, I haven't wanted to because I find the whole thing so utterly pathetic.

0:38.3

A few weeks ago, OpenAI launched a half-baked social networking app attached to a compute-intensive video and audio generator,

0:45.3

and people immediately began to do two things. Free count, and generate as many copyright violations as humanely possible,

0:51.3

all because of OpenAI's original plan was to ask copyright holders to opt out of having their content presented in these videos.

0:58.0

Sora spent several days covered in Nazi SpongeBob's and Piccadju's with guns before multiple Hollywood talent agencies, along with the estate of Martin Luther King Jr. intervened a complaint, leading to Open AI, creating, to quote NPR, an opt-in policy

1:12.0

allowing all artists, performers and individuals the right to determine how and whether they can

1:16.4

be simulated, with Open AI blocking the generation of well-known characters on its public feed

1:20.9

and offering to take down material not in compliance. It's unclear what happened with Nintendo,

1:25.4

but I imagine one of their 70 million lawyers attacked.

1:28.5

And now we've got that out of the way. Let's talk about Sora itself.

1:32.2

I understand a lot of the people who listen in film and TV, they're kind of scared,

1:36.5

and I understand that you've seen a few clips that look kind of sort of realistic,

1:39.8

and that this, especially of you in the creative arts, is quite terrifying,

1:43.5

because your mind naturally

...

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