Monetizing Anger on Facebook (and in Print)
Cato Podcast
Cato Institute
4.5 • 979 Ratings
🗓️ 2 November 2021
⏱️ 12 minutes
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Transcript
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| 0:00.0 | This is the Cato Daily Podcast for Tuesday, November 2nd, 2021. |
| 0:05.8 | I'm Caleb Brown. |
| 0:06.8 | When legacy media outlets go after Facebook and other speech platforms for stoking outrage, |
| 0:12.0 | it's hard to take that entirely seriously. Cato's |
| 0:15.8 | Walter Olson details the delicate balancing act that print newspapers have had to |
| 0:19.8 | engage in for at least the last many decades and why this latest attack on in about Facebook that has been hotly discussed in the last week related to the |
| 0:36.3 | Facebook files the Facebook papers is the degree to which the company was |
| 0:42.0 | aware of information that was placed on their platform that |
| 0:47.4 | was driving a lot of anger and Facebook to the gasps of or traditional media didn't do anything about it. |
| 0:59.0 | And that's... |
| 1:01.0 | We always have to remember who's saying what. |
| 1:03.7 | You have to remember like where certain claims are coming from. |
| 1:07.0 | The Washington Post headlined one of its articles in the package |
| 1:11.3 | with a very engaging headline about how anger was rated five times as |
| 1:18.0 | highly as alike. |
| 1:21.0 | And you had to read down into the article to realize that Facebook had experimented with |
| 1:28.0 | waiting for the different emoji that it introduced a few years ago and it understood I think by talking to almost any |
| 1:36.6 | psychologists in the area that with like having been the default when users chose a different emoji it was a sign that they cared more on average or were more engaged and so |
| 1:48.4 | Facebook started out by waiting all of the other emojies five times as much. |
| 1:53.2 | Now, the washed post singled out anger, |
| 1:55.6 | but of course love and later care and the others |
| 1:59.1 | were all getting the same multiple. |
... |
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