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Your Brand Amplified®

Modular Thinking for Entrepreneurs: Brad Martineau’s LEGO Strategy for Growth

Your Brand Amplified®

Bleav + Anika Jackson

Business, Artificial Intelligence, Management, Marketing, Ai, Entrepreneurship, Marketing Trends, Sales, Entrepreneur, Social Media, Small Business, Public Relations, Communications, Sales Strategy, Podcast, Branding, Business Trends

51.4K Ratings

🗓️ 29 May 2025

⏱️ 40 minutes

🧾️ Download transcript

Summary

Brad Martineau’s own path to entrepreneurship didn’t begin with a breakthrough—it started with a layoff. After working in product and support roles at his family’s software company, he found himself abruptly laid off. The experience forced a pivot, but it also sparked a realization: the mindset that served him as an employee wouldn’t help him build a business. In a world flooded with hype, Brad brings a refreshing clarity: entrepreneurship is personal, purposeful, and systemizable—if you’re willing to build it brick by brick.

Transcript

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0:00.0

point in basketball you get a bucket or whatever and you try to flex everyone's like scoreboard you're

0:04.9

losing by 40 what are you talking about that's like but apply that in life just acknowledge where

0:09.3

you're losing and losing just means you're not getting what you want life will teach you how to then

0:13.9

get success step into the world of success with your brand, the ultimate podcast designed to unravel the intricacies

0:22.6

of thriving businesses. I'm your host, Onica Jackson, and I'm on a mission to uncover the stories,

0:28.7

strategies, and secrets that have propelled entrepreneurs and business leaders to success.

0:37.2

I was just telling Brad Martineau before we jumped on, I'm super excited to have somebody

0:41.9

who talks about small business needs, not just enterprise solutions. We love enterprise,

0:47.1

but most of us own and operate small businesses. There are over 8 million of us who are in

0:52.5

the Intuit ecosystem alone, because I just,

0:55.0

I just rolled off the Intuit Small Business Council.

0:57.0

So that's why I'm saying that.

0:58.1

I have these facts and figures.

0:59.8

And I believe strongly that with the democratization of Gen AI and other AI tools, that it's

1:07.8

going to be a lower, even lower barrier to entry for small business owners to start

1:13.0

their businesses, test the waters. And Brad, you're somebody who helps coach businesses,

1:19.1

coach business leaders, help them figure out how to turn into happy client factories,

1:24.9

I believe your trademarked verbiage. So thank you, first and foremost, for being here. I'm really excited for you to bring your energy.

1:33.3

Yeah. I love the conversation, too, because you talk about, yeah, like the enterprise businesses, and I actually wrote, it's a deep in the archives, but I wrote this whole manifesto.

1:41.4

And it was that it was time for a new classification of business.

1:46.9

Because if you actually look at the number, now this was back then, and it's my memory,

1:51.5

maybe a little bit fuzzy, but you have like the Fortune 100, then you have the Fortune 500.

...

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