Mobility Goes to the Mall, the Hotel, the Airport…

Technology Revolution: The Future of Now

Bonnie D Graham

News, Business News, Technology

4.9 • 112 Ratings

🗓️ 28 March 2012

⏱️ 56 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

The mobile world isn’t coming; it’s already here. It’s a fact of business your company has to deal with, and a serious game you’d better play to win. That means getting the right information in the right format to the right people at the right time and place. According to communications researcher Maribel Lopez, “Businesses face a dynamic landscape where both customer and employee demands are changing…There are three market shifts that are driving this change – Mobile, Social and Cloud.” Communications strategist Bob Evans expands on this. “Here’s a lovely contraction-y acronym-y thing: MoCoSoLo. That’s Mobile, Collaboration, Social, and Localization. Forget the dumb term but think hard about understanding all of the implications that those forces will bring to bear on mobile behavior, mobile expectations, mobile experiences, and mobile commerce.” Pour a cup and get the real scoop from our panel of experts on Mobility Goes to the Mall, the Hotel, the Airport...

Transcript

Click on a timestamp to play from that location

0:00.0	The following program is being brought to you on the Voice America Business Channel.
0:05.4	For more information about our network and to check our additional show hosts and topics of interest, please visit voiceamericabusiness.com.
0:12.9	The Voice America Talk Radio Network is the worldwide leader in live internet talk radio.
0:17.9	Visit voice America.com.
0:19.6	The views and ideas expressed on the following program
0:22.2	are strictly those of the host or guests and do not necessarily reflect the views and ideas
0:27.0	held by the voice america talk radio network its staff and management welcome to the most nutritious hour of business talk all week.
0:44.8	This is Coffee Break with Game Changers, presented by SAP.
0:48.8	The best run business is run SAP.
0:51.4	Your host and moderator is Bonnie D. Graham.
0:53.8	You'll hear from the innovators who have learned to use game-changing technologies to shake up the status quo and help move today's businesses in new directions. Now, here's Bonnie D. Graham.
1:04.9	Hello, hello, the mobile world. It isn't coming. It's already here. It's a fact of business your company has got to deal with.
1:13.6	And it's a very serious game. You'd better be playing to win.
1:17.6	That means you need to get the right information in the right format to the right people at the right place and the right time.
1:25.6	Woohoo! According to communications researcher Maribel Lopez, businesses face a dynamic landscape
1:33.3	where both customer and employee demands are changing.
1:36.3	There are three market shifts driving us change, mobile, social, and cloud.
1:41.3	I'm sure you've all heard that.
1:42.3	But we want to expand on this a little bit.
1:44.7	An SAP communication strategist Bob Evans says,
1:48.4	here's a lovely contractiony acronym thing.
1:51.8	I love the way Bob says that.
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from Bonnie D Graham, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Bonnie D Graham and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.