Minibar Delivery - Wine, Liquor, and Beer. Straight to Your Door.

The Story of a Brand

Ramon Vela

Business, Entrepreneurship

5 • 145 Ratings

🗓️ 21 December 2020

⏱️ 32 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In the first part of this Feature, we interview Lindsey Andrews, Co-founder and CEO of Minibar Delivery. Minibar Delivery is the go-to app for having beers, wines, and liquors delivered straight to your front door.

It’s become increasingly popular with the recent pandemic to have almost anything delivered to your home, whether it’s food, Amazon orders, or dry cleaning.

With Minibar Delivery, Lindsey created an e-commerce market for the local mom and pop liquor stores to join that trend. Wherever you may be sheltering at home, you could have your favorite beers or wines delivered while maintaining a safe distance.

In Part 1, Lindsey discusses What Minibar Delivery is; COVID Impacts on a delivery company; Creating the Minibar Delivery brand; Helping mom and pop shops go into the digital age; Working with local guidelines to deliver safely; Being a role model for your daughter; and much more.

Join us while Ramon Vela interviews Lindsey on The Story of a Brand and listen to him share the inside story of a brand.

For more on Minibar Delivery, visit: https://minibardelivery.com/

This episode and our entire podcast are brought to you by ATTN Agency. ATTN Agency is a full-funnel growth and performance digital marketing agency with proven strategies to scale and optimize direct to consumer brands through tactical media buying, data-driven analysis, and unrivaled creative services.

If you are looking back on this year wondering what went wrong, or what could have gone better, or if you need to start putting together your game plan for 2021, I have one piece of advice; you need to talk to the strategists at ATTN Agency.

I’ve interviewed several of their clients, and I can say that they are the best in the business. ATTN represents some of the fastest-growing direct to consumer brands, delivering month over month results.

Go to https://www.attnagency.com/storyofabrand/ for a comprehensive, no-obligation, 14 point audit of your social, search, shopping, email, and SMS channels.

MuteSix - http://mutesix.com/storyofabrand

Transcript

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0:00.0	Recorded at Attention Agency Studios.
0:08.1	This is not your average entrepreneur or e-commerce podcast.
0:11.8	And he's not your average host.
0:14.3	This is the story of a brand with your host, Ramon Vela.
0:21.6	With mini bar delivery, we aim to be the best way to shop for wine, spirits, and beer for fast and easy delivery.
0:27.6	So we connect consumers to local liquor stores so you can easily shop their products and prices.
0:32.6	Seamlessly check out on minibar. The store delivers all your products in under an hour to make it
0:38.6	really easy so people don't have to go to stores anymore. And so local mom and pop liquor
0:42.8	stores can easily get online and get all those e-commerce shoppers that are about today.
0:51.5	Biggest Q4 we've seen for e-commerce. By now, everyone should be thinking about Q4. It's the biggest topic of the year. And Mute 6 can make sure you're prepared. So if you haven't put together your strategy, it's not too late. Mute 6, the agency with $4 billion in revenue for direct toto-consumer brands can make sure you're prepared
1:11.6	for the holiday season. Mute 6 even has a proven winning formula for Q4. They roll it out for all
1:17.8	the brands every year, and they have been dominating this space for nearly eight years, growing
1:23.5	and scaling the most recognizable e-commerce brands. Now, I've interviewed a lot of Mute 6 clients
1:29.4	for this podcast and they're the best in the business. If you're ready to take your brand to the
1:34.6	next level, get in touch with Mute 6. Now, you can also get a free digital marketing consultation
1:40.8	when you visit Mute6.com forward slash story of a brand. Again, you can get a free
1:47.2	digital marketing consultation when you visit mute 6.com forward slash story of a brand.
1:55.2	Hey everyone, this is Ramon Vela and this is another episode of the story of a brand. Today, as always, I have an
2:03.5	amazing founder and brand that we're going to feature. But before I do, I have a quick announcement
2:09.4	and a little something I want to talk about in terms of my new sponsor, attentive or attention
2:16.1	agency. So 2020 delivered the most explosive Q4 in D to C history.
2:22.6	And if you're looking back at this year wondering what went wrong or what could have gone better,
	...

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