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The James Altucher Show

Mental Strength in the Moment with Amy Morin

The James Altucher Show

James Altucher

Education, Business

4.6 • 2.7K Ratings

🗓️ 28 April 2026

⏱️ 58 minutes

🧾️ Download transcript

Summary

Episode Description:

James talks with psychotherapist and bestselling author Amy Morin about practical mental strength—the kind you need in the moment, not just in theory. Amy’s earlier books focused on what mentally strong people don’t do. Her new book, The Mental Strength Playbook, turns that work into 50 fast, usable tools for anxiety, stress, worry, conflict, focus, and resilience.

The conversation is personal and tactical. Amy explains why “manage your stress” is useless advice when you’re already overwhelmed, and instead offers small moves that can change your physiology, your thinking, or your next action. She and James talk about scheduled worry, reverse worry lists, psychological distance, “smell the pizza” breathing, half-smiling, doing something kind for someone else, and why solving problems can help with depression.

What makes this episode useful is that it treats mental strength like a playbook, not a personality trait. Life deals different hands—money stress, relationship friction, anxiety, public speaking, aging, creative blocks—and the goal is to have a strategy ready for the hand you’re holding.


What You’ll Learn:

  • Why Amy wanted to write a “painkiller, not a vitamin” book for mental strength.
  • How scheduling worry can reduce rumination and help your brain reset.
  • Why a reverse worry list can turn anxiety into excitement before high-pressure moments.
  • How simple physical tools—breathing, half-smiling, psychological distance—can calm the body before the mind catches up.
  • Why doing something kind for someone else can interrupt rumination and restore a sense of agency.
  • How values help you play the long game when current frustrations feel overwhelming.


Timestamped Chapters:

  • [02:00] Amy on grief, stress, and why vague advice doesn’t help
  • [03:22] Articles as a testing ground for books
  • [03:36] Amy’s life on a sailboat and the simplicity it created
  • [05:48] From 13 Things Mentally Strong People Don’t Do to The Mental Strength Playbook
  • [06:41] Why people need immediate tools, not abstract advice
  • [07:53] Financial anxiety and the first question to ask yourself
  • [09:00] Scheduling time to worry
  • [10:05] Why 3 a.m. worries often shrink by afternoon
  • [11:02] Amy’s own worries about family and what she can’t control
  • [12:37] The reverse worry list for acute anxiety
  • [13:42] James’ public-speaking anxiety technique
  • [14:37] Psychological distance and separating yourself from anxiety
  • [15:12] The good-vibes boomerang: doing something kind for someone else
  • [16:53] Why not all charity or service feels emotionally useful
  • [18:00] Neuroplasticity and rewiring the brain
  • [20:08] The half-smile technique
  • [22:16] Handling heated political or family arguments
  • [23:12] “Smell the pizza” breathing
  • [24:45] Happiness vs. wellbeing
  • [25:48] Brain chemistry, dopamine, serotonin, and purpose
  • [27:17] Amy’s origin story after loss and the viral article that changed her career
  • [28:42] How Rush Limbaugh unexpectedly revived her first book
  • [32:01] Life after becoming an accidental bestselling author
  • [34:25] How writing books changed Amy as a therapist
  • [35:11] Anxiety disorders, treatment, exposure therapy, and medication
  • [37:46] James on writing, anxiety, and the danger of addictive medication
  • [40:05] The power of writing 10 ideas a day
  • [42:16] Why mental strength requires multiple plays for different situations
  • [43:11] Chess, focus, aging, and cognitive load
  • [48:29] Why simplicity may protect attention
  • [49:08] The secret to long-term relationships
  • [52:54] Committing to the long game
  • [56:05] Closing thoughts on The Mental Strength Playbook


Additional Resources:


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Transcript

Click on a timestamp to play from that location

0:00.0

Today on the James Altiger show.

0:04.0

After my first husband passed away, and I had this acne breakout.

0:08.1

I'm 26, I have acne.

0:09.4

I go to the dermatologist, and he's like telling me that I should manage my stress better.

0:14.3

Like in that moment, that was not helpful.

0:16.9

Like, hey, you should manage your stress.

0:18.1

Like, no kidding.

0:18.9

The technique I did was I imagined the nervous version of myself left my body and was standing

0:24.4

next to me.

0:25.4

And I was able to sort of say, don't worry about it.

0:27.8

Just come up to the stage with me and we'll be okay.

0:30.8

And so that I separated myself from this person that was me.

0:35.0

That was the nervous person who was afraid to go up on stage.

1:13.5

I started teaching people the same strategy that I was teaching kids, which is you pretend like you're smelling a piece of pizza, and essentially you breathe in through your nose like you're smelling the pizza, and you hold it for a beat at the top, and then you blow out through your mouth like you're cooling the pizza off. The goal is you just make the exhale a little bit longer than the inhale. And you can do this sort of nonchalantly while you're in this conversation. But if you do it a couple of times, it calms your brain, calms your body, so you can at least come out and say something that sounds a little more intelligent and less emotional. Well, sometimes you just have to get out of your head. One of the best ways to do that is to just do something kind for somebody else.

1:19.0

This isn't your average business podcast, and he's not your average host.

1:37.6

This is the James Altager Show. Today I am thrilled to welcome back one of my favorite guests, one of my all-time favorite guests and a good friend and a true expert on mental strength.

1:42.2

I have relied on her help many times, Amy Morin, who is the author

1:46.1

of 13 Things Mentally Strong People Don't Do, and she has a new book coming out, The Mental

1:50.5

Strength Playbook. Amy has one of those stories where she just went through a horrific time

1:58.1

in her mid-20s, hip bottom, had to come back from it. That resulted in what

2:03.9

eventually became an article of 13 Things Mentally Strong People Don't Do, which then became a

2:08.4

best-selling series about the same topic. And now in her brand new book, The Mental Strength

...

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