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Today's number 66%. That's how much sales of U.S. alcohol brands in Canada dropped after

Liberation Day.

Ed, I've been trying to cut down my alcohol consumption, so I moved to a non-alcoholic beer,

and it's kind of like giving oral sex to your cousin.

It tastes similar, but you Trying to get us canceled. With the same, with the same strategy, usually, usually involves sex with your cousin. I guess people just don't care about that. That's just fine now. You got to go with what works. It's getting our numbers up. I think that's the reason people are tuning in. Not the excellent production, rigorous analysis or insight, just the profanity. No, no, definitely not that. But specifically the sex with your cousin jokes, I think that's what people really like about this show. That's why they're here. We should run some surveys on that and just confirm. I'm glad it's working because we can't stop, won't stop. Where are you, Ed? Which is my way of saying I want you to ask where I am. I'm going to take five minutes now to explain exactly where I am. I'm in New York. I'm in the studio.

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