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Token CEO

Melissa Ben-Ishay Found Her Million-Dollar Passion Post Layoff

Token CEO

Lemonada Media

Business, Management

4.24K Ratings

🗓️ 17 November 2022

⏱️ 46 minutes

🧾️ Download transcript

Summary

On today’s episode Erika sits down with the founder and CEO of Baked By Melissa, Melissa Ben-Ishay. Melissa created Baked By Melissa at 24 years old after getting laid off at Deutsch Inc. The company now has 14 locations, ships nationwide and has sold more than 100 million cupcakes. Melissa talks about how getting fired helped push her to create her business, becoming a CEO, overcoming obstacles during COVID, loving work and much more. Plus Erika dives into this week's boardroom and recaps the Barstool Invitational, Stella Blue Coffee launch and gives us a look inside Barstool’s 2023 planning. And as always we answer your career questions, enjoy! (00:02:30) Melissa Ben-Ishay (00:29:17) Boardroom (00:34:14) Q&A (00:44:17) New Merch!


You can find every episode of this show on Apple Podcasts, Spotify or YouTube. Prime Members can listen ad-free on Amazon Music. For more, visit barstool.link/tokenceo

Transcript

Click on a timestamp to play from that location

0:00.0

Hey, token CEO listeners, you can find every episode on Apple podcasts, Spotify or YouTube.

0:06.9

Prime members can listen ad-free on Amazon music.

0:11.0

I think at a certain age when you're first starting out like,

0:13.7

I wasn't passionate about that job. I shouldn't have been doing that job that.

0:17.0

It was not that failure.

0:18.2

That failure was a good, next-rated success.

0:20.4

100%. Like I needed it.

0:21.9

100%.

0:24.9

All right, so it's Thursday November 17th.

0:28.4

This is the token CEO podcast. I'm Erica. I'm the CEO of Barstool Sports.

0:33.6

If you would and you like this show or you like this episode,

0:37.4

please give us a rating and a review on Spotify or YouTube.

0:41.6

You can subscribe to our YouTube or you can buy token CEO merch.

0:46.4

Big shout out to Omega Accounting Solutions.

0:48.5

I was having a conversation with my mother this weekend who was all

0:52.1

amped up about her accounting class that she's teaching.

0:55.3

Shout out to mine up.

0:56.2

But she was all fired up about accounting and then she was talking to me about

0:59.3

the principles of accounting and what makes accounting so great and what are

1:02.7

students are like. And at that point, I completely glossed over.

1:05.9

So this is why I need Omega Accounting Solutions.

1:08.9

So Omega Accounting Solutions, they're awesome.

...

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