This special bonus episode of Pots-Ave America is presented by a new ad campaign from the New York Times.

Whoa!

What?!

Classed it up over here.

Also, I like the truth is worth it.

Introducing the trad campaign.

He's worth it.

In the ad campaign.

That's right.

Quality independent journalism isn't just giving you the facts.

In fact, that misconception makes a lot of people think they don't need to pay for quality journalism

and the paper can sustain on free alternative.

Not is not true.

That's not true.

It's the investigation, interrogation, analysis of those facts.

New York Times journalism is an objective process that requires investing in telling the full story.

That's damn right.

Worth paying for.

It's not about itemizing the cost of journalism, which has the potential to cheapen what these reporters do.

It's about invoking the feeling that you need to consistently support this work if you care about the world.

You know how much it costs to have these reporters stationed all around the planet?

It's a lot of money.

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