Meet Urban Decay's Co-Founder Wende Zomnir
Breaking Beauty Podcast
Dear Media, Jill Dunn and Carlene Higgins
4.7 • 954 Ratings
🗓️ 4 December 2019
⏱️ 50 minutes
🧾️ Download transcript
Summary
Meet Wende Zomnir, co-founder of Urban Decay, the 90s makeup brand that’s as relevant today as it was in its graffiti-grunge heyday. In today’s episode, the Texas-born pageant girl, Mom and surfer recalls how frustration with the candy-pink facade of the beauty biz drove her to start a rebellious cosmetics company that was years ahead of its time with out-of-the-crayon-box bold eyeshadows, blue lipsticks and all-gendered, near-black nail polishes to mark its initial lineup.
We also get the incredible back story behind *the* NAKED palette that helped propel Urban Decay to the top of the beauty game (estimates are that they have topped 1 billion dollars in sales of just that one palette since it launched in 2010!)
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Hosts: Carlene Higgins and Jill Dunn
Theme song, used with permission: Cherry Bomb by Saya
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Transcript
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| 0:00.0 | The following podcast is a dear media production. |
| 0:02.7 | It was like an ear, sheer iridescent blue with like a purple shift to it. |
| 0:06.0 | And I was at John Wayne Airport, which you can imagine, very conservative, Orange County. |
| 0:10.8 | I'm like going through John Wayne and I go up to the sky cap and he's like what is on your lips and I'm like it's UVB by Urban decay and he goes well it's not Mary Kay that's for sure |
| 0:23.0 | Hey guys, welcome to Breaking Beauty. |
| 0:26.0 | The podcast all about the best-selling beauty products |
| 0:28.0 | and the damn good stories behind them. |
| 0:30.0 | Were your host, Carleen Higgins, and Jill Dunn. |
| 0:33.0 | Welcome back to Breaking Beauty Podcast. |
| 0:35.5 | Hi, Jill. |
| 0:36.2 | Hey, Carleen? |
| 0:37.3 | What's going on? |
| 0:38.2 | Oh, not much. |
| 0:38.9 | It's December. |
| 0:40.2 | Yeah, holidays are coming. |
| 0:41.3 | It's all in full swing now. Happy belated |
| 0:44.3 | Thanksgiving to all of our US listeners. Hope you scored some good |
| 0:48.2 | good deals. Black Friday deals. Yeah, definitely tag us in your in Instagram stories if you guys get anything good. |
| 0:55.0 | Speaking of good stuff, in today's episode, we are chatting with an amazing |
| 1:00.0 | founder, and that is Wendy Zomnerner co-founder of Urban Decay. |
| 1:05.0 | We always love getting a sneak peek at where all of the magic happens |
| 1:09.0 | so we were grateful to be able to meet with Wendy |
... |
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