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Disruptors

McDonalds in the Metaverse

Disruptors

Rob Moore

Careers, How To, Business, Self-improvement, Society & Culture, Marketing, Investing, Education, Entrepreneurship

4.81.4K Ratings

🗓️ 18 February 2022

⏱️ 12 minutes

🧾️ Download transcript

Summary

McDonald’s have just filed 10 trademarks to be in the metaverse – this is huge news! It legitimises the concept and the future of the metaverse. Many of us are either confused or don’t believe the metaverse is the future, listen in to this episode with Rob to find out more about the metaverse and what this news really means. Robmoore.com/nft KEY TAKEAWAYS  We need to watch this very closely. There’s no point of just saying you’re not interested, you need to watch emerging innovation and trends to be in the know. McDonald’s are joining many other named brands in filing trademarks in the metaverse including Adidas, Nike and more! Advertisers go where the audience will be. When it was email, they were on email banners, then social media, they were all over social media. Now it will be the metaverse; it will be web 3.0 BEST MOMENTS   “I wanna help you with innovation, disruption and start and scale yoru business and go where the people are, you must watch the metaverse space” “Social media could start to die out” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team  ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Transcript

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0:00.0

Where are all the advertisers going to be when we're all in the Metaverse, in the Metaverse?

0:06.8

So McDonald's have just filed 10 trademarks to be in the Metaverse.

0:12.8

I think this is huge news now.

0:15.6

I don't know what you know about the Metaverse.

0:18.4

I would love the discussion to kick off in the comments about the Metaverse

0:22.4

because I think some people are very confused about what it is

0:26.1

and other people believe it really is the future now.

0:31.3

So I'm going to tell you what's happened with McDonald's now having 10 trademarks

0:35.2

and moving into the Metaverse and then let's have a discussion about where this goes

0:39.6

because I actually think we need to be watching this very closely.

0:44.9

A lot of people have been saying to me recently, oh I'm not interested in NFTs

0:48.6

but that's like saying I'm not interested in the internet and I'm not interested in email.

0:53.9

You might not at the time be interested in the internet

0:57.6

or in email but you are wise to watch emerging innovations and trends.

1:04.4

Now I have made that mistake in the past of listening to people go on about new platforms

1:09.8

like for example GaryVee banging on about TikTok.

1:12.8

I'm not a lot of waste of time this is and he was right.

1:17.1

I'm sure we've all missed new trends etc so I think it's really wise for you if you take

1:23.1

nothing from this content other than watch this emergent trend innovation disruption

1:30.2

of Web 3.0 the Metaverse NFTs etc.

1:34.3

Now this is not just a virtual Big Mac by the way.

1:37.6

At first I must admit when I saw Adidas, Nike, Walmart and now McDonald's getting into the Metaverse

...

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