McDonalds in the Metaverse
Disruptors
Rob Moore
4.8 • 1.4K Ratings
🗓️ 18 February 2022
⏱️ 12 minutes
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| 0:00.0 | Where are all the advertisers going to be when we're all in the Metaverse, in the Metaverse? |
| 0:06.8 | So McDonald's have just filed 10 trademarks to be in the Metaverse. |
| 0:12.8 | I think this is huge news now. |
| 0:15.6 | I don't know what you know about the Metaverse. |
| 0:18.4 | I would love the discussion to kick off in the comments about the Metaverse |
| 0:22.4 | because I think some people are very confused about what it is |
| 0:26.1 | and other people believe it really is the future now. |
| 0:31.3 | So I'm going to tell you what's happened with McDonald's now having 10 trademarks |
| 0:35.2 | and moving into the Metaverse and then let's have a discussion about where this goes |
| 0:39.6 | because I actually think we need to be watching this very closely. |
| 0:44.9 | A lot of people have been saying to me recently, oh I'm not interested in NFTs |
| 0:48.6 | but that's like saying I'm not interested in the internet and I'm not interested in email. |
| 0:53.9 | You might not at the time be interested in the internet |
| 0:57.6 | or in email but you are wise to watch emerging innovations and trends. |
| 1:04.4 | Now I have made that mistake in the past of listening to people go on about new platforms |
| 1:09.8 | like for example GaryVee banging on about TikTok. |
| 1:12.8 | I'm not a lot of waste of time this is and he was right. |
| 1:17.1 | I'm sure we've all missed new trends etc so I think it's really wise for you if you take |
| 1:23.1 | nothing from this content other than watch this emergent trend innovation disruption |
| 1:30.2 | of Web 3.0 the Metaverse NFTs etc. |
| 1:34.3 | Now this is not just a virtual Big Mac by the way. |
| 1:37.6 | At first I must admit when I saw Adidas, Nike, Walmart and now McDonald's getting into the Metaverse |
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