MBA993 Special Guest Lesson: Exactly How To Start An Online Store with Katie Swett

The $100 MBA Show

Omar Zenhom

Entrepreneurship, Business, Careers, Marketing

4.8 • 2.2K Ratings

🗓️ 30 April 2018

⏱️ 29 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Selling physical goods online? Setting up your ecommerce store is easier than ever, given the tools available. But whichever service you choose, it’s important to know the basics of creating an online store that’s optimized for sales.

Today, we’re trying something new: an interview with an ecommerce expert. We’re talking with Katie Swett, Group Project Manager at Weebly. Weebly is a sponsor of the show, but don’t worry — this isn’t a pitch. It’s an in-depth lesson on everything from the design of your ecommerce site, to the sales copy you feature, to the supplemental tools and services available.

Kaite and Omar discuss the best ways to establish your store online, right down to the best payment processing and shipping services to use. It’s an info-packed interview you can’t miss if you plan to sell physical goods from an online space. Click Play!

Transcript

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0:00.0	Heyo! Welcome to the $100 R&B show, the place to be to build the business you want every single day
0:15.6	with our daily 10 minute business lessons for the real world.
0:19.1	I'm your host, your coach, your teacher, Omar Zenholm.
0:22.2	I'm also the co-founder of the $100 MBA, a complete business
0:25.7	training and community online. And today's episode is a very special, a very unique episode, a first of its kind.
0:34.2	Today's episode is a different format.
0:36.7	I sat down with Katie Sweat, the group product manager,
0:39.7	over at Weebly, to find out how exactly do you build an online store.
0:45.4	Let me back up a little bit and give you some context. Most people when they think of
0:49.7	online business they think of e-commerce, they think of an online store.
0:54.0	And often they have a product idea, something that they created, and they want to put it out there
0:57.1	in the world, they want to sell it online.
1:00.0	But many of us just stop right there.
1:02.0	We stop at the idea phase and we never actually implement
1:05.8	because we don't really know exactly what to do. This is a topic that I've been wanting to tackle
1:10.2	for some time and luckily Wie, one of our sponsors approached us and asked us, hey,
1:15.8	we would love to collaborate to help your listeners know exactly how to build an online store.
1:21.7	So full disclosure, Weebly is a sponsor of the $100 MBA show, but when they approached
1:26.6	me with this concept I said, hey, this is great, but we need to make sure it's all value.
1:32.3	So this is not going to be a pitch fest by any means.
1:35.0	Katie Sweat from Wiebley has a ton of experience helping customers build their online
1:39.3	stores and I got to pick her brain and ask the questions I know you have in your head.
	...

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