Matthew Dicks – Storytelling Mastery (EP.477)
Capital Allocators – Inside the Institutional Investment Industry
Ted Seides – Allocator and Asset Management Expert
4.8 • 806 Ratings
🗓️ 15 December 2025
⏱️ 91 minutes
🧾️ Download transcript
Summary
Matthew Dicks is a bestselling author, award-winning storyteller, and consultant on storytelling to Fortune 500 companies, including four of the Mag 7, and nonprofits, including Yale, Harvard, and the FBI. His bestselling books, Storyworthy and its business companion, Stories Sell, are my favorite books on storytelling. Matt spent a decade as a manager at McDonalds, twenty years as a wedding DJ, and will retire this year after 27 years as a middle school teacher. He's written six fiction and three non-fiction books in total and won a record 62 MOTH StorySLAM competitions and nine GrandSLAM championships.
Our conversation starts where it should – with Matt telling a story. We then go through his process of finding great stories, constructing the beginning, end, and path along the way, enhancing elements, and giving presentations.
Matt has gifts for both storytelling and teaching, and that combination offers incredible lessons to apply storytelling in our work. After his retirement in June, Matt will be more available to help others tell impactful stories. You can find him at matthewdicks.com or storyworthy.com.
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Transcript
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| 0:00.0 | No one ever wakes up in the morning hoping to see a presentation. |
| 0:03.0 | But they do wake up every morning hoping to see a performance. |
| 0:06.0 | So get rid of that word for sure. |
| 0:07.0 | When you use the word presentation, it allows you to use teleprompters and slide decks as teleprompters. |
| 0:14.0 | A performance requires preparation. |
| 0:16.0 | It's an acknowledgement that there's an audience, and it's an acknowledgement that regardless of what you're doing, |
| 0:20.0 | you should be entertaining. So get rid of the word presentation, assume you're doing |
| 0:24.6 | a performance, then suddenly you're going to discover, I have to prepare, I have to be entertaining, |
| 0:28.9 | I have to recognize the audience wants something from me that is different than maybe what I want |
| 0:32.4 | to say. If you're just doing a presentation, you might as well just get a slide deck and have a |
| 0:36.4 | monkey read it because that's essentially what a presentation, you might as well just get a slide deck and have a monkey read it, because that's essentially what a presentation is. |
| 0:44.7 | I'm Ted Sides, and this is Capital Allocators. |
| 0:50.6 | My guest on today's show is Matthew Dix, bestselling author, award-winning storyteller, |
| 0:57.5 | and consultant on storytelling to Fortune 500 companies, including four of the Mag 7, and nonprofits, |
| 1:04.5 | including Yale, Harvard, and the FBI. |
| 1:08.0 | His best-selling books, Storyworthy, and its business companion, StorySells, are my very |
| 1:14.0 | favorite books on storytelling. |
| 1:16.7 | Matt spent a decade as a manager of McDonald's, 20 years as a wedding DJ, and will |
| 1:21.7 | retire this year after 27 years as a middle school teacher. |
| 1:26.2 | He's written six fiction and three nonfiction books in total |
| 1:29.1 | and won a record 62 Moth StorySlam competitions |
| 1:33.2 | and nine Grand Slam championships. |
... |
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