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This is Recode Media. I'm Peter Kafka. That's me. I'm talking to you from Vox Media headquarters in New York City. If I sound intimidated, if I sound nervous, because I'm talking to

the Matthew Ball. Man, some of you know, as that guy on Twitter, some of you know is the guy

who writes really long pieces in media redeaf. I know is the guy I've been asking to come on this

podcast for how long, Matt? At least two years. At least two years. You made it. Thank you.

I did. Thank you for coming. I want to explain to the readers who don't two years you made it thank you I did thank you for coming I want

to explain to the readers who don't know who you are who you are I think a good way to do it is by

reading a transcript from a different podcast I did with Jason Hirshhorn who you all know

uh Jason talks about going to lunch Kevin Mayer big deal Disney deal at Disney executive, and Bob Iger, the biggest

deal, Disney executive. And this is what Jason says about you. We're having lunch at Disney,

and Iger says, quote, you know you're an idiot. And I'm like, why is that, Bob? And he goes,

...