Welcome to the Wind Make Give podcast.

This is Ben Kinney.

Today, Chad Heimes, Bob Stewart are both joining us.

Today, we dive in to something that I've studied a lot in my career and in my life, maybe because

I'm insecure about it, maybe because I'm fascinated by the science.

Bob and Chad, we're today, we're going to talk about two things.

One, body language, and two, lying.

And how they kind of relate to each other.

Now, body language, when you study it, you'll realize that your keys to persuasion and influence,

which is leading, coaching, selling, recruiting, marketing,

all those sort of things is very closely tied to your ability to observe the other party,

right, Chad, listening to what they say and what they don't say and observing their,

their physical presence and their energy.

Absolutely.

Right?

We've been in situations, Bob, where you look in a room and you could tell when people are

intrigued or when people are unplugged.

Right? We've sold things to people and you could tell that they were not interested or done interviews where the people wanted to leave or you've been in a conflict with a spouse or a partner or a friend or an employee and you're in this room and you feel something's off but you don't know what?

Becoming a master of understanding body language will allow you to minimize the amount of people

to lie to you to increase your conversion rates in all the areas that we discussed but honestly

the power of it for me is it helps me find the truth.

Now, here's what I mean. Give me an example, boys. Why does somebody lie to you? Just give me one

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