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Robservations with Rob Liefeld

Marvel By Fireside! The First Graphic Novel!

Robservations with Rob Liefeld

Robservations with Rob Liefeld

Comic Book Industry, Comic Books, Rob Liefeld, Visual Arts, Arts, Comics, Comic Artists, Books

4.8743 Ratings

🗓️ 11 June 2021

⏱️ 64 minutes

🧾️ Download transcript

Summary

By 1974, Marvel had raced past DC Comics as the most popular and successful brand of comic book entertainment. Seeking to expand awareness and establish a presence in the burgeoning book market, Marvel pacted with prominent publisher, Simon & Schuster, who went on to produce a blockbuster line of Marvel trade collections under their Fireside label. These first of their kind collections featured accessible entry level stories of Marvel’s most popular characters. Fireside books placed Marvel in libraries all over the country, further enhancing Marvel’s growing profile. Fireside created the first ever original graphic novel by re-teaming Jack “The King” Kirby and Stan “The Man” Lee in a collaboration that produced an epic original Silver Surfer story! Rob recounts the history of Marvel & Fireside as he experienced it in real time!

Transcript

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0:00.0

Hey everyone, welcome to another episode of Rob Observations. I am Rob Leifeld, taking you through

0:08.2

this crazy journey of comic books, pop culture, comic book movies, comic book TV. It's everywhere.

0:15.3

Prior to jumping on with you today, I watched the first episode of Loki and we're not here to discuss

0:22.7

Loki it's just uh to to really drive home the home the point that there is comic

0:30.1

book content coming between us and our TV sets and our streaming devices all the time now

0:37.4

I mean every day again I don't need to remind you,

0:39.7

or you can go watch all of the Invincible series that is on Amazon,

0:46.1

or you can watch the season one of Jupiter's Legacy,

0:49.8

which just got canceled and after one season,

0:52.8

but they're going to maybe try something else with

0:55.3

Mark Miller's catalog that they purchased for $30 million.

1:01.4

So this is a giant, obviously, time in the culture for guys like myself who were pulling

1:09.1

these comic books off spinner racks when I was seven years old

1:12.4

at my favorite my favorite dealers you know I went to my my dealers just like there was drug

1:19.0

there's comic book dealers right and if you've never listened to this before this will be news to you

1:23.4

and if you've listened to my show regularly you're going to oh no he's going to mention the

1:26.9

infamous crosswalk yes Broadway and magnavian you and if you've listened to my show regularly, you're going to, oh, no, he's going to mention the infamous

1:27.8

crosswalk. Yes, Broadway and Magnolia in Anaheim, California still has the 7-Eleven, still has the

1:36.9

Pizza Hut, the liquor store disappeared, and the 7-Eleven that was across the street took over the liquor

1:43.0

store's, you know, uh, uh, uh, real estate.

1:47.2

And then the Stater brothers, which was a grocery store out here in California, which had

1:50.6

great comic book selection. That became a gym and that is now closed. But, uh, even a few weeks

...

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