4.6 • 667 Ratings
🗓️ 8 January 2020
⏱️ 7 minutes
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0:00.0 | In my years of entrepreneurship, I've seen countless startups. And here's the truth. |
0:07.3 | Smart spending drives growth, which is something Brex has championed. Brex isn't just a corporate credit |
0:14.0 | card. It's a strategic tool to help your company achieve peak performance. Corporate cards, banking, expense management, all integrated |
0:24.1 | on an AI-powered platform that turns every dollar into opportunity. In fact, 30,000 companies |
0:32.9 | are trusting Brex to help them win. Go to brex.com slash grow to learn more. |
0:44.8 | Martha Stewart is the original influencer. |
0:48.0 | She created a personal brand long before anyone with a phone and Instagram account could do it. |
0:53.7 | Stewart's brand was not based on pre-existing startup in television, movies, music, or sports. |
0:59.6 | She built her brand on the quality of her catering, cooking, and entertaining. |
1:04.9 | Everyone who uses social media for branding and promotion can learn from her, and is indebted to her. |
1:12.1 | To use an athletic analogy, she is the Roger Bannister of social media. Bannister is the first person who ran a mile |
1:18.0 | in less than four minutes, a record that experts thought was insurmountable. After Bannister, more than |
1:24.5 | a thousand other people have run a sub four-minute mile. Once Bannister did it, |
1:29.0 | other runners knew they could do it too. The same phenomena is true with Martha Stewart. She |
1:34.5 | inspired hundreds of people to build the brand with mad skills and hard work. In the spirit of |
1:39.8 | Roger Bannister, this is a sub-four-minute interview. I want to show you how much can be accomplished in such a short time if you're a Martha Stewart. We cover four topics, switching careers, pursuing perfection, judging others, and leaving a legacy. I'm Guy Kawasaki. This is remarkable people. And now here's Martha Stewart. |
2:03.5 | What did it take to make the transition from stockbroker to media mogul? |
2:07.7 | Well, it took reduced commissions. Commission started to be negotiated. And I thought, |
2:13.3 | you know what, I'm going to try something new. I was making a lot of money as a stockbroker, |
2:17.7 | but I really wanted to raise my daughter. I had a child by then. I wanted to decorate my new home, |
2:26.2 | an old farmhouse in Connecticut, and I wanted to just branch out. And that's exactly what I did. |
2:32.3 | I started my own business, a catering business, |
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