Thursday, March 21st. Welcome to Market Foolery. I'm Chris Hale joining me in studio today

for Motley Pool Pro and Motley Full Options, Brian Hindon, and for Motley Fool Supernova

Matt Argus singer. Happy Thursday, guys.

Hey, glad to be here.

Happy March Madness.

I was going to say, it is the greatest Thursday of the year

because it is the beginning of March Madness

and Valparaiso and Michigan State tip off shortly so let's get this thing done.

We're going to talk Coca-Cola, Facebook, Oracle, Apple, and a little bit of March Madness,

but let's start with Coca-Cola.

Coca-Cola has 62 million followers on Facebook.

It is the most popular brand on Facebook.

That's why I was surprised to see that this week an executive at Coca-Cola said that

social media buzz on Facebook is doing basically nothing to affect sales of Coca-Cola. This is Eric Schmidt, a senior manager for corporate market

strategy and insight. He was at an advertising conference and Brian what do you

think of that?

If I'm Facebook.

It sounds bad, Chris.

It does sound bad.

Well, I really think there are two huge flaws to the thinking behind this article. The first is that we have to assume that Koch did their social marketing well, that they did it right and it's therefore Facebook's fault right the second is that it's wrong to think of

Social marketing social advertising that that works in a vacuum really you talk to any marketing

exact and they'll tell you that social is simply a piece of the overall marketing pie.

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