Mark's Manifesto 1 - Aspiration and Identification
Lorehammer - A Warhammer 40k Podcast
Lorehammer Crew
4.2 • 1.2K Ratings
🗓️ 9 March 2026
⏱️ 23 minutes
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Summary
*Ad Free Version available on Lorehammer Patreon, link below.*
Today we talk about a pattern emerging in modern media, specifically in Games Workshop’s Warhammer 40,000 and Age of Sigmar. It’s something people often describe, clumsily, as the ‘uglification’ of female characters—but I think that word misses the real issue. What’s actually happening is a shift in design philosophy: away from aspirational, exaggerated fantasy and toward relatability and identification. Warhammer was built on myth, excess, and iconography, where everyone was larger than life. As the setting modernizes and broadens its audience, female characters are often the first place that idealization gets stripped away—not out of malice, but out of corporate caution. And that shift changes what power, beauty, and fantasy are allowed to look like in the grimdark future.
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Transcript
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| 0:00.0 | Ready to launch your business? Get started with the commerce platform made for entrepreneurs. Shopify is specially designed to help you start, run and grow your business with easy customizable themes that let you build your brand, marketing tools that get your products out there. Integrated shipping solutions that actually save you time. From startups to scaleups, online in-person and on the go. Shopify is made for |
| 0:22.8 | entrepreneurs like you. Sign up for your $1 a month trial at Shopify.com slash setup. Hello and welcome back to Lorhammer. |
| 1:00.4 | I'm your host, Mark, and today we got the start of a fun little series of episodes, |
| 1:04.7 | The Mark's Manifestos. |
| 1:07.3 | You can figure out what these are going to be about. |
| 1:11.0 | Yeah, I just have some like 40K thoughts that maybe don't fit into like the regular |
| 1:15.4 | lore topics that we have. |
| 1:17.3 | Like there may be more meta thoughts or like maybe their hobby thoughts. |
| 1:21.8 | Maybe they're marketing like today's episode is going to be a little bit about that. |
| 1:25.6 | But yeah, they're just kind of like 15-minute thoughts that don't fit anywhere in a main |
| 1:29.8 | episode, but I got to get them out of me. |
| 1:31.5 | Otherwise, they're going to rattle around in my head all day. |
| 1:33.3 | So, yeah, these are kind of my manifesto's about 40K. |
| 1:37.5 | Hello and welcome to Lorhammer before we get into them. |
| 1:40.3 | Let's just do some quick hostkeeping. |
| 1:41.8 | Join the Discord. |
| 1:42.9 | There's links in the description below. |
| 1:44.7 | Come join the Patreon. If you like listening to me Ramble, me and my homies ramble about 40K, |
| 1:50.2 | yeah, come join the show or join the Patreon. I normally don't do this part of the show. |
| 1:55.3 | I let other people do my dirty bill bidding. But yeah, come also join the live stream. |
| 2:00.0 | These manifestos are live streamed. |
| 2:01.6 | If you can want to come watch them, they're only 15 minutes, so it might be hard to kind of catch |
... |
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