this is the mark simone show on seven 10 w o r charlie gasperino the best business reporter of all you'll see him on

fox news of course you read his columns but and he's written some great books most important thing

get his new book go woke go broke you will love this book It's already a big bestseller. Go Woke,

go broke, get the book, go to Amazon, wherever and get it. Charlie Gasparino, how you doing?

You know, it's selling well, but it's only a bestseller in the Gasparino Simone House.

No, it is a great book.

How many companies, how many brands have destroyed themselves over this stuff?

And maybe is CBS the latest?

Well, it is.

It's funny because my column in the New York Post is on this very subject.

Listen, I've covered track track woke corporations devolving into chaos,

particularly over the last four years.

It's a loser with consumers.

You know, people don't like to be proselytized while they drink a beer

or, you know, go to a Disney cartoon and see same-sex kissing scenes.

I mean, I lay it all out and why it happened, most importantly.

And my book is a narrative.

It's not a textbook.

It's funny scenes.

You'll get a kickout if you read it.

CBS falls right in a pattern.

And, you know, what's interesting about CBS is that, you know, if you want to talk about peak wokeness, it is the mainstream media,

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