From WNYC in New York, this is NPR's On the Media. I'm Brooke Ladstone.

And I'm Bob Garfield. Tuesday marked the fourth anniversary of the war in Iraq. In that time,

there has been little doubt that the Internet has become fertile ground for recruiting jihadists and insurgents,

but the online response from official U.S. military sources has been fairly subdued,

generally declining to engage with the enemy's battlefield video. Which is why, says the

multinational forces in Iraq, their new online effort will be a significant step forward.

They've recently launched a YouTube channel to present carefully chosen video clips of U.S. and Iraqi soldiers succeeding in combat.

The channel is only a few weeks old, but already they consider it a success.

Major Armando Hernandez is the media outreach embed chief with the multinational forces in Iraq,

and he joins us now.

Major, welcome to the show.

Thank you, Bob, for having me on the show.

So you're two weeks into this YouTube project.

What is on the channel so far, and what's the response been? So far,

we have 12 videos posted. We have numerous combat action videos, videos with coalition soldiers working

with the Iraqi counterparts, accomplishing the mission. The response has been overwhelming.

The number of viewers is increasing dramatically every day.

There is one video titled Battle on Haifa Street, Baghdad, Iraq.

It's three minutes long.

It's been up for a week.

It's had almost 54,000 views already.

Can you describe for me what's going on there?

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