Manifest Space: John Deere's SpaceX Strategy with Deere CTO Jahmy Hindman 1/16/24
Closing Bell
CNBC
4.4 • 139 Ratings
🗓️ 17 January 2024
⏱️ 12 minutes
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| 0:00.0 | Deer is going to space and it's tapped Elon Musk's SpaceX to do it. |
| 0:05.0 | The maker of tractors and combines will use the Starlink network to provide satellite |
| 0:10.0 | communication service to farmers to quote fully leverage precision agriculture technologies |
| 0:15.1 | and even the most rural of areas. |
| 0:17.4 | Terms of the deal undisclosed but the partnership is an industry first. |
| 0:21.0 | More than year in the making, spearheaded by Deere's chief technology |
| 0:24.8 | officer Jamie Hindman. Yeah, it opens up the world of high-speed connectivity to the |
| 0:31.0 | full deer tech stack for us. And so those are things like the capability to do |
| 0:35.2 | in field data sharing of information between two machines that might be working in the same field. |
| 0:40.1 | It's also the ability for remote display access, so a farm manager and |
| 0:44.8 | understand how a machine is operating. And another important point is sort of |
| 0:48.7 | forecasting the future and where culture the opportunity associated with autonomy. |
| 0:55.4 | We think the Starlink solution is really a bedrock solution for us to be able to build an autonomy |
| 1:00.6 | stack as well. |
| 1:01.8 | It comes as Deer looks to build out a software services |
| 1:04.1 | business that's less cyclical than simply making and selling machines, though the |
| 1:08.2 | business model for Starlink enabled connectivity is still to be determined. For SpaceX, it speaks to the Starlink business model, which at a SpaceX All Hands meeting |
| 1:17.2 | recently, Elon Musk reiterated. |
| 1:19.2 | Starlink is supplemental to terrestrial internet. It does not replace it. It is. |
| 1:27.0 | Stolllink does not, it does really well for like low population density areas, but it is really not going to be |
| 1:36.7 | competitive in high density cities. Or it's really low density situations, which is really where the need is. |
| 1:46.6 | So anyway, works well with other internet providers is what I'm saying. |
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