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Disrespectfully

Making Snacks Beauti-DEUX with Sabeena Ladha

Disrespectfully

Envy Media

Society & Culture

4.44.7K Ratings

🗓️ 23 December 2022

⏱️ 38 minutes

🧾️ Download transcript

Summary

This week Katie welcomes the founder and CEO of DEUX Sabeena Ladha. DEUX is the enhanced vegan cookie dough that has taken social media by storm. Made from the best ingredients and enhanced with touches you’d find in your skin care such as collagen, aloe Vera and vitamin c- it truly is the most innovative and beautiful snack. Sabeena talks about her journey into the food world working for Pepsi Co. Growing up in her fathers gas station made her a fan of junk food her whole life but she knew she could make it a healthier option. She talks about her time on Shark Tank and the unexpected backlash she received over her outfit and dimly advocating for herself. Sabeena discusses what it’s like to be a female entrepreneur and whether or not she battles with imposter syndrome. If you are someone who wants to start your own business Sabeena has some great advice to get you started.

Produced by Dear Media

Transcript

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0:00.0

The following podcast is a deer media production.

0:10.6

Welcome to What You're Gonna Love Me.

0:12.9

The podcast where we open the eyes, the ears, and the hearts of anyone who has judged or been judged.

0:19.4

Well, hopefully, I'm your host, Katie Maloney. Welcome back everyone to it on the episode.

0:35.5

It's me, it's Katie and this is your gonna love me. And I am here with a very special guest. She is

0:43.8

an inspiration. I'm inspired by her. I want to be like her one day when I grow up in

0:49.7

Tilly as if I'm not in my late 30s already. She is the founder, creator, and most importantly,

0:56.4

the CEO of Doe, cookie Doe, if you don't know what that is, get with it. I've talked about it on

1:01.3

this podcast. If you follow me on Instagram, I've definitely talked about it there as well.

1:05.7

Welcome, Subina Lada. Thank you. Lada. That was right. Subina Lada. A lot of Subina.

1:12.6

A lot of Subina. Subina Lada. Welcome. Oh, thanks. Yeah, so I loved Doe.

1:21.5

Cookie Doe. You love it. I love it. One of our first lovers. You were early adopter.

1:26.2

Well, I found about it through Amanda, herch, not skinny, but not fat. Amanda was like an OGE.

1:31.4

When we were still making the product here in this kitchen. Really? And we were making

1:36.2

it in commercial. We were making it ourselves. Yeah, that's that's when Amanda found us. So we were

1:40.9

people don't know the roots. I was like slinging cookie down, making it and like shipping it myself.

1:45.7

That was a journey. Well, the best part is that it is like healthy cookie Doe. Yeah. Well, now we

1:51.3

have donuts too. But yeah, I mean, everything's healthy. Everything's better for you. We basically,

1:56.0

I mean, we grew up in the 90s, right? We loved Dunkerous and Kraft Macinties and Oreos. So we basically

2:02.9

tried to take everything that we loved as a kid and make it cleaner using better ingredients and

2:10.0

kind of remove that guilt that we were taught to have growing up with all that dye culture all the

2:15.1

time and just make it better for you. And you can feel good about what you eat. And the best

...

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