Mailbag! The best sponsorships for CFB teams (03/19)
Cover 3 College Football
CBS Sports
4.5 • 4.1K Ratings
🗓️ 19 March 2021
⏱️ 56 minutes
🧾️ Download transcript
Summary
Listeners join the fun as we brainstorm sponsorships for college football teams. In the wake of Michigan State announcing its naming rights partnership with Rocket Mortgage, we asked you to submit suggestions for college football sponsorship pairings. We begin the mailbag with listener suggestions (3:00) then offer our own to the conversation (13:30). Then it's on to how much apparel deals impact recruiting (22:30), what former offensive "gurus" could see their systems be successful today (32:15) and the toughest job in each Power Five conference (45:15).
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Transcript
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| 0:00.0 | Welcome back to the Cover 3 podcast with your host, Chip Patterson, Tom Fernelli, Danny |
| 0:09.3 | Cannell, and Bob Elliott. |
| 0:11.9 | It's your call for the best college football coverage from National Signing Day to the |
| 0:16.8 | National Championship and everything in between. |
| 0:20.6 | CBS Sports presents the Cover 3 podcast. |
| 0:25.8 | And welcome back to the Cover 3 podcast here on CBS Sports. |
| 0:29.9 | That's Bud Elliott, that's Tom Fernelli, that's Danny Cannell. |
| 0:32.3 | I'm Chip Patterson. |
| 0:33.3 | It's time to open the big old bag of mail. |
| 0:37.1 | We got a lot of your listener participation in store. |
| 0:41.5 | We're excited for it. |
| 0:43.0 | We're about to get into the suggestions for team sponsorships. |
| 0:47.6 | Of course, all of this, as a context, comes in the wake of the Michigan State Spartans |
| 0:52.9 | presented by Rocket Mortgage, an announcement that got dunked on for about 24 hours. |
| 0:58.3 | And then all of a sudden had to be corrected. |
| 1:00.8 | But nonetheless, whether or not there's been a correction or a pivot from Michigan State, |
| 1:05.7 | content ideas out there, baby. |
| 1:07.2 | We're going to be able to have some fun with it. |
| 1:08.6 | So we're going to get into your suggestions and we will add some of ours. |
| 1:12.6 | A recruiting question, looking at the role of the peril sponsors, whether it's Nike |
| 1:18.1 | and Adidas under armor, trying to figure out how much that factor's into recruiting. |
| 1:22.7 | Opening up the old history book and the old playbook from some offensive gurus, thinking |
... |
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