Mac OS Ken: 09.14.2017

Mac OS Ken

Ken Ray

Technology

4.7 • 996 Ratings

🗓️ 14 September 2017

⏱️ 16 minutes

🔗️ Recording | iTunes | RSS

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Summary

- iPhone Now Has Wide Range of Prices - Needham: iPhone Pricing is Competitive Tool - ASP Anticipation and How Late is Too Late? - Reaction from a Pair of Piper's and El Blanco - Keybanc's Hargreaves Disappointed by "Rich Person" iPhone X - Check Out talk of the Equifax Hack on this week's Checklist! - Join Me on the MacJury as we weigh this week's Apple Announcements - Get 10% Off of Your Squarespace Order with Coupon Code macosken at Squarespace.com - Power Mac OS Ken through Patreon at Patreon.com/macosken! - Send me an email: info@macosken.com or call (716)780-4080!

Transcript

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0:00.0	This is Mac OSKenn.
0:07.0	This is Mac OS Ken.
0:12.0	Analysts react to the Apple announcements.
0:15.0	It is a fun financial Friday the 14th of September 2017.
0:21.0	I'm Ken Ray and this is news from Maco S Ken
0:26.4	brought to you by yours truly and sponsored by square space
0:30.3	your place online start your free trial today at square space.com
0:36.2	Use offer code MacoS can for 10% off your first purchase
0:41.6	This show is also supported by people like you, patrons through
0:45.7	Patreon. Find out more in your support at patreon.com slash MacOS can. How does Apple release a $999 phone and still
0:59.2	come out looking like a winner on the pricing front by keeping a bunch of other phones and lowering
1:05.0	their prices. Business Insider says Apple did that thing it does, kept to its
1:10.3	custom of reducing the prices for its previous generation of iPhones.
1:15.6	And they weren't the only ones to notice.
1:18.3	Baron said Needham and Company analyst Laura Martin sort of marveling over the full range of iPhone prices. In fact, the piece says she
1:26.8	sees pricing for iPhone as a competitive tool. Quoting her note, we like the fact that the two iPhone 8s start at $694, $50 above prior releases, and the
1:39.1	iPhone 10 starts at $999. At the same time, Apple lowered the price for its iPhone 6 and 7 models by $100 each
1:47.5	and the SE model by $50 each.
1:50.5	This broader range of price points should attract new consumers to the Apple ecosystem
1:55.2	and once inside they tend to stay for eight years and it segments the market allowing
2:01.2	the highest end consumer to have the very exclusive, i.e. expensive,
2:06.2	O-Ed screen.
	...

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