M3 chip announced, new MacBook Pro and iMac reactions
9to5Mac Happy Hour
9to5Mac
4.4 • 924 Ratings
🗓️ 3 November 2023
⏱️ 65 minutes
🧾️ Download transcript
Summary
Benjamin and Chance discuss everything Apple announced at its October Halloween-themed event, including all the nuances of the M3 Apple Silicon generation, the new 14-inch and 16-inch MacBook Pro, and the (somewhat) updated iMac.
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Hosts
Chance Miller
- @ChanceHMiller on Twitter
- @chancehmiller@mastodon.social
- @ChanceHMiller on Instagram
- @ChanceHMiller on Threads
Benjamin Mayo
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Links
- Apple officially unveils M3, M3 Pro, and M3 Max: 3 nanometer, Dynamic Caching GPU, more
- Apple announces new 14-inch and 16-inch MacBook Pro: M3 chip, Space Black, cheaper $1599 starting price
- Apple announces new 24-inch iMac with M3 chip
- Apple’s ‘Scary Fast’ Mac event was shot on iPhone 15 Pro Max
- Here’s how Apple shot the entire ‘Scary fast’ event on iPhone 15 Pro (even the drone footage)
Transcript
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| 0:00.0 | Meo how are you feeling are you caught up on your sleep be feeling rested after your late night Monday festivities? |
| 0:06.0 | It wasn't terrible because the the clocks change in our favor so rather than being 1 a.m. it was only midnight and the event was only |
| 0:16.2 | 30 minutes long so you know 30 minutes on the dot yeah yeah almost exactly |
| 0:34.9 | if it had been a hour and a half event then it would have been more of a like but it was like you know 12 midnight you know it's all right half past midnight. Once you get around to one, then I was starting to get like ties, that's when I kind of logged off for whatever. |
| 0:36.4 | But, um, look, it's a fun thing. |
| 0:39.7 | I hope this isn't the new default time. |
| 0:46.1 | But it was a fun little one-off situation. It was different it was I don't think we ever really got a clear answer on why they did it other |
| 0:51.0 | than the fact that it was fun I was expecting it to at least be like more laid back or something but it really Tim's |
| 0:57.6 | shirt was unbuttoned which I think was a new thing for the after hours but other than that I think it was just a normal event just at night which was it was cool it was weird |
| 1:08.4 | They dressed it up well they had you know CGI bats and smoke effects as they you know droned across Apple Park with the big |
| 1:16.0 | cameras and they had like the haunting music didn't quite go for that like monster |
| 1:21.1 | mash you know but it was it was the most upbeat premium |
| 1:24.5 | music that sounded Halloween it fitted and they obviously had the apart lights all |
| 1:30.4 | on and dark and even when you went into the Johnny |
| 1:33.5 | Surudy Chiplab they'd like darkened all the walls because when they |
| 1:36.9 | went in there before it was a lot brighter so they were like you know they |
| 1:39.7 | they'd gone the distance don't worry and as we spoke about the end they went all out on production |
| 1:46.3 | but yeah I think it was basically like we've got some products that maybe could have been a |
| 1:50.3 | press release but I think they care about the chips to the point that they consider them products right so they don't want to just |
| 1:54.7 | if they're introducing a new chip generation they want it to be a some sort of big deal more than just a press release. You know the Apple pencil where |
| 2:03.3 | USBC gets a press release. The chips are higher tier than that so they want |
| 2:08.9 | some sort of presentation for them and so this is what they came up with right? They |
... |
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