When you think about businesses that are selling through the roof, like Allo or Allbirds,

sure, you think about a great product, a cool brand, and great marketing.

But an often overlooked secret is actually the businesses behind the business, making selling,

and for shoppers, buying, simple.

For millions of businesses, that business is Shopify.

Nobody does online business better than Shopify. It's home of shop pay, the number one checkout

in the world. You can use it to boost conversions up to 50%, meaning way less carts going

abandoned and way more sales going through to checkout.

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Go to Shopify.com slash income to upgrade your selling today.

That's Shopify.com slash income to upgrade your selling today. That's Shopify.com slash income.

Thoughtful driving tips from ESO, number three. This is Kieran. He's doing 70 on the motorway,

on his way to a cheeky spa appointment, though his diary says he's visiting a client.

Naughty Kieran, lowering his speed to 60 could save him up to 9% in fuel on the journey.

Enjoy that hot stone massage, Kieran, slowing down a little.

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Listener discretion is advised.

There was a faint dripping coming from the showers in the back of the locker room.

But since it is so dark in there, I couldn't see where it was coming from.

Sometimes I was scared to open my eyes because it felt like the presence was right on top

of me staring in my face.

It was terrifying.

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