Lorne Buchman on Creativity, Leadership, and Art

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4.7 • 4.3K Ratings

🗓️ 3 January 2022

⏱️ 69 minutes

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Summary

When we see Michaelangelo's David or the design of the Apple Store, we assume a genius with a predetermined vision was the key to the outcome. Yet as Lorne Buchman, author of Make to Know, tells EconTalk's Russ Roberts, great art is more about embracing the process of exploration and the results that emerge in the process of creating. Buchman makes the case for embracing uncertainty in both leadership and life.

Transcript

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0:00.0	Welcome to Econ Talk, Conversations for the Curious, part of the Library of Economics and Liberty.
0:07.8	I'm your host, Russ Roberts of Shalem College in Jerusalem and Stanford University's Hoover
0:12.7	Institution.
0:13.7	Go to econtalk.org where you can subscribe, comment on this episode and find links down
0:18.6	the information related to today's conversation.
0:21.4	You'll also find our archives, but every episode we've done going back to 2006.
0:26.8	Our email address is mail at econtalk.org.
0:30.3	We'd love to hear from you.
0:37.8	Today is December 19, 2021.
0:40.1	My guest is author and educator, Lauren Buckman.
0:43.2	He is the president of Art Center College of Design in Pasadena, California.
0:48.0	The author of Make to Know from spaces of uncertainty to creative discovery.
0:53.9	He hosts the podcast Change Lab, Conversations on Transformation and Creativity.
0:59.5	Lauren, welcome to econtalk.
1:02.1	Thank you, Russ.
1:03.1	Good to be here.
1:04.1	Our topic for today is your book, Make to Know, which is about creativity and art, but
1:09.7	we're going to get into other topics as well, including leadership and how to live with
1:13.2	the uncertainty of life.
1:14.6	You start your book with the creation of the Apple Store, which is maybe a surprise to
1:19.6	some people.
1:20.6	I mean, come on.
	...

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