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The Influencer Podcast

Live Coaching: Messaging Shifts That Lead to Massive Breakthroughs

The Influencer Podcast

Julie Solomon

Business, Marketing

4.71.5K Ratings

🗓️ 16 April 2025

⏱️ 38 minutes

🧾️ Download transcript

Summary

ABOUT THIS EPISODE: In this special live coaching episode, I’m joined by several amazing entrepreneurs inside The Growth Collective for a behind-the-scenes look at how small but intentional shifts in content and messaging can lead to massive business breakthroughs. From rebrands and content overhauls to refining sales flow and client attraction, we explore how showing up consistently—and with clarity—translates into real results. You’ll hear powerful coaching moments with women just like you navigating visibility challenges, audience clarity, and scaling beyond one-on-one work. We talk about how to make content work for you (not the other way around), how to combine nurture with strategy for natural sales, and why you don’t need to be everywhere—you just need to be clear and intentional. If you’ve been stuck, overwhelmed, or second-guessing your visibility strategy, this episode is the pep talk and permission slip you didn’t know you needed! Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want!  KEY POINTS:  00:41 Guest Introduction and Rebranding Journey 02:06 Content Strategy and Instagram Algorithm Insights 04:35 Sales and Messaging Refinement 06:33 Unexpected Client Engagement 08:00 Analyzing Client Conversion Triggers 10:41 Carrie's Membership and Messaging Challenges 18:55 Michelle's Workshop and Coaching Journey 21:58 Content Creation Challenges and Strategies 27:55 Focusing on Core Content Platforms 33:29 Final Thoughts QUOTABLES: “  As you are thinking long-term with your nurture and even like your email strategy, this is really where the magic's going to happen. Because when content and nurture actually work together, that's when sales become natural instead of feeling forced on either end.” - Julie Solomon  “  What is giving you/them the clarity on how to communicate your expertise? Like how do you want to create to communicate your expertise? What are the phrases, the words, the nuances that you wanna be known for? Because that's what you have to lead with in content.” - Julie Solomon  RESOURCES: [JOIN THE GROWTH COLLECTIVE FOR JUST $1] Ready to turn your content into clients without the confusion? The Growth Collective gives you the proven strategies, live coaching, and content frameworks you need to attract and convert your ideal audience. Use code GIFT to get your first month for only $1 🚀 [JOIN MY VISIBILITY TRAINING] With just 1 hour a week, my proven content framework will help you refine your messaging and turn your offers into consistent, scalable sales. Click here to get access to my new training! [HIGH LEVEL SUPPORT] Ready to unlock your next level of growth? Applications are now open for my 1:1 VIP sessions and high level coaching opportunities. Click here to apply. [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Follow Julie on Instagram!   MUST HAVES THIS MONTH: [PODCAST SUPPORT WITHOUT OVERWHELM?] Let Commonwealth Co. handle the editing, production, and all the behind-the-scenes work so you can focus on your voice and vision. Visit their website and mention my name to save 10% on your first month.  [NO TECH? NO PROBLEM.] Shopify’s drag-and-drop templates, AI tools, and built-in support make launching a business easier than ever. Start selling for just $1/month.

Transcript

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0:00.0

As you're thinking long term with your nurture and even like your email strategy, this is really

0:05.7

where the magic's going to happen. Because when content and nurture actually work together,

0:11.3

that's when sales become natural instead of feeling forced on either end.

0:15.8

Welcome to the influencer podcast. I'm your host, Julie Solomon. If you found yourself here, it means you are

0:22.5

ready to unleash the powerful visionary that lives inside you, turning you into an authentic

0:27.6

leader who creates influence, impact, and change. Let's get started. All right, let's dive in. Okay. Thank you very much. I'm excited to be here on my first

0:43.5

call. I've been binge watching everything in the portal and trying to absorb all the info.

0:49.6

So I had started out this year rebranding everything because I realized I was not really

0:56.1

hitting my full potential.

0:57.9

So I changed up literally everything, what I offer, what my brand looks like, what it sounds

1:04.0

like, and then I've been learning about messaging with you.

1:07.8

I have put a lot of work into that because as an email marketing consultant and

1:13.1

specialist, I feel like messaging is extremely important for me to be able to do my best. So I feel

1:20.2

like this training will help me, but it'll also help me do my job better, which is important to me

1:26.4

to give good quality work for my clients.

1:29.3

So that is what I've been working on. I did a challenge of my own of 90 reels and 90 days,

1:35.9

plus additional content, just so that I could get consistent, get more comfortable. I have not

1:41.9

really paid a whole lot of attention to my own business because I do

1:44.7

everything for everybody else, which I'm sure lots of you can understand if you've been in the

1:49.5

service industry. So with that, I started out kind of just figuring it out on my own. And then as I

1:56.8

started learning from you, I've been changing what I'm talking about, how I'm talking about it,

2:01.7

and what I'm really trying to grab people's attention with.

...

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