LIV Golf Loses Saudi Arabia Funding—Effectively Ending PGA Rival
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Forbes
4.8 • 6 Ratings
🗓️ 1 May 2026
⏱️ 2 minutes
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| 0:00.0 | Liv Golf, the competitor to the PGA Tour, bankrolled by Saudi Arabia's public investment fund, |
| 0:06.6 | is losing its funding from the Gulf State, according to the Wall Street Journal. |
| 0:11.4 | This follows weeks of speculation surrounding the upstart's potential shutdown. |
| 0:17.0 | Liv intends to tell staff and players, some of whom were among the PGA tour's most popular when they were poached, |
| 0:23.6 | on Thursday that the league will lose funding after the conclusion of this season. |
| 0:29.0 | Liv is in discussions with outside investors to keep the league operating, the journal reported, |
| 0:34.2 | though it noted maintaining its current form would be, quote, nearly impossible, |
| 0:39.2 | as the league has incurred mounting losses. |
| 0:42.5 | Unnamed sources cited by the journal said Liv no longer aligned with the Saudi Arabia Public |
| 0:47.9 | Investment Fund's strategy. |
| 0:49.9 | Forbes has reached out to LiveGolf for comment. |
| 0:52.8 | LiveGolf reportedly lost $1.4 billion in its first three and a half years of operation, |
| 0:58.5 | according to the Athletic. |
| 1:00.2 | This massive loss included $590.1 million lost from its UK branch in 2024 alone. |
| 1:08.3 | Rumors about Liv's shutdown accelerated this month after a report from the Financial |
| 1:13.1 | Times said the Saudi Arabia Public Investment Fund was considering pulling its funding from the |
| 1:18.4 | Golf League. Live also held an emergency meeting this month with league officials ditching a Mexico |
| 1:24.5 | city event to attend the summit in New York, according to the |
| 1:28.2 | Telegraph. Live made a massive splash when it was established in 2022 with billions of dollars |
| 1:34.2 | from Saudi Arabia. The league, unlike the PGA tour, offered guaranteed contracts for players |
| 1:40.8 | and managed to lure high-profile players like John Rom, Bryson de Chambot, |
| 1:46.8 | Brooks Cupca, and Phil Mickelson. |
... |
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